BluBet launches new social wagering website

22 August 2007

SAN FRANCISCO, California -- (PRESS RELEASE) -- BluBet, Inc. announced today the public beta launch of, a website that encourages users to bet on an unlimited set of topics to win virtual currency called BluBucks.

BluBet, backed by Jawed Karim (Cofounder of YouTube), Kevin Hartz (cofounder of international money transfer service, Xoom), Joe Greenstein (cofounder of Flixster) and Keith Rabois (former PayPal & LinkedIn executive and current Slide executive), has launched with a compelling feature set that will delight anyone who wants to voice their opinion about anything.

BluBet is fueled by the best ideas of user-generated content and predictive markets. Instead of building a complicated prediction market that is hard to understand for the average user, BluBet took a simpler approach. By layering an entertaining gambling game on top of a prediction market, BluBet has built a service that is fun to use and easy to understand for the casual participant.

"Currently, our main priority is to continue to build a fun, engaging experience," said Song Kim, CEO. "Ultimately, we believe BluBet will be the place to go to gain insights on any major event, whether in sports, entertainment, finance, or current events. A simple user-experience makes BluBet the prediction market for the rest of us."

BluBet offers a variety of features that enable users to do the following:

* Place a bet and comment on any topic.

* Create bets with pictures, news articles, and comments.

* Get friends' opinions on bets with a widget that can be embedded on any website, social network, and blog.

* Earn virtual currency and achievements based on successful betting.

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