Admiral Interactive and Income Access announce partnership
7 February 2013
MONTREAL, Quebec -- (PRESS RELEASE) -- Italy-based Admiral Interactive, a provider
of online games, has partnered with Income Access, a digital marketing firm and software specialist for the iGaming industry. The partnership allows Admiral Interactive to pair its unique online gaming products and services with Income Access’s industry-leading software and marketing intelligence.
Admiral Interactive will use the Income Access software solution to manage multiple brands, products, verticals and territories from a single access point. Initially, the company will integrate four brands into the software: Casino Yes
.it and SlotYes
“We are very excited about the chance to work with Income Access,” said Federico Fogli, Director at Admiral Interactive, explaining how the company will leverage the software’s in-depth tracking, reporting, analysis and communication features.
“The tracking capabilities and marketing tools of the Income Access software are unparalleled in the iGaming industry, and we feel this is the best possible partnership to help us grow our brand going forward,” he said.
“Income Access is very excited to be working with Admiral Interactive,” said Income Access CMO Sarafina Wolde Gabriel. “As they are iGaming leaders in Italy, we feel this is a partnership that will benefit both companies, allowing us to increase our reach in the ever-important European market.”