Evolution LA joins forces with FanDuel
5 December 2018
(PRESS RELEASE) -- Evolution LA edited FanDuel
's latest hit commercial featuring former NFL Buffalo Bills Cornerback Vontae Davis as part of a campaign to promote the company's daily fantasy website.
The 30-second ad debuted during Thanksgiving on DIRECTV Sunday Ticket and NBCU properties, and is also running on digital, television and social media platforms. Davis recently retired from professional football during a game on the second week of the season.
The commercial promotes the gaming pastime known as daily fantasy on FanDuel
, where players can pick a different team each week and quit previous choices. The ad's premise is that it's OK to "walk away" from their teams and remain engaged in fantasy football. Evolution worked closely with director Steve Giraldi and producer John Shepphird from the FanDuel group to edit this timely spot.
"Evolution is our ace-in-the hole post house," said Shepphird. "They consistently create amazing promotional content for the FanDuel Group, including TVG, Betfair Casino