We have decided to use the GPWA forums as the first place to post most of our revelations providing transparency regarding Affiliate Media and their business relationships from now on.
I have always strongly believed in providing the greatest degree of transparency possible in this industry. Understanding that Warren and Lou of Affiliate Media are the marketing force behind various online gaming operations is important because otherwise there is not a level playing field in terms of affiliates trying to learn about affiliate programs and in terms of affiliate programs promoting themselves.
I believe that affiliates and affiliate programs each have the right to know about these relationships. Unfortunately, when an organization that runs a forum for affiliates and affiliate programs has a hidden agenda with respect to the promotion of particular sites then I believe a fundamental trust is violated. And I believe there is an obligation to reveal the facts.
We have previously reported about the fact that Warren and Lou run the company that promotes the poker room known as Cardspike. However, that is not the only online online gaming operation in which they are involved.
The Effective Media Group organization they run is also involved with the Absolute Slots online casino. Now, I would like to start by saying that I have every reason to believe that Absolute Slots is a quality program. So I do not want this post or my statements here to reflect negatively on the quality of that program. My only issue here is that there is a conflict of interest in terms of the various previously hidden ways in which Warren and Lou are involved.
Here are some of the facts that will be substantiated by subsequent posts in this thread:
1. The affiliate program for Absolute Slots was run by Effective Media Group, a business organization that has Warren and Lou as its officers.
2. The affiliate manager for Absolute Slots worked for Effective Media Group using an effectivemedia.com e-mail address.
3. The Absolute Slots website was developed by a web development firm that also developed other websites for Effective Media Group and Affiliate Media (note that Affiliate Media operates the CAP and PAP websites and also has Warren and Lou as officers).
4. Effective Media Group made at least some payments to affiliates for Absolute Slots.
Now I'd like to be clear about what is upsetting to me about this information.
Initially Warren and Lou made a statement that tried to portray that they had no connection with Cardspike.
When we indicated we knew about Effective Media Group, and Warren and Lou realized we would be able to prove a relationship, they suddenly admitted that there was a relationship between them and Cardspike after all.
The detailed list of relationships and responsiblities they presented about businesses they were involved with made no mention about Absolute Slots, and in the context of the disclosures they made, I believe it is correct to say such an omission was purposeful and deceptive.
In my opinion, this pattern clearly demonstrates lack of goodwill in terms of being forthright about potentially conflicting business relationships. Unfortunately, my belief is that the business relationships were purposefully obscured in order to inappropriately profit from others who did not understand the true relationships.
The Nevada Secretary of State website shows that Affiliate Media, Inc. (which runs the CAP and PAP websites) has officers Lou Fabiano and Warren Jolly, and they are also officers of Effective Media Group, Inc. as shown on the Florida Secretary of State website. We originally broke the relationship between Affiliate Media and Effective Media Group in the APCW Perspectives Friday video linked to in the following post: www.gpwa.org/forum/apcw-perspectives-friday-01-09-09-a-178452.html
There is a paypal payment screenshot showing a payment in the amount of $2,000 made by Effective Media Group to GPWA member casinobonusguy with an e-mail at absoluteslots.biz and with contact information showing the name Elliot Resnick, who is the affiliate manager, in the note field. Click the following link to see the screenshot: http://www.gpwa.org/i/newsletter/absolute_slots_ck.JPG
If EM own / run the same programme they welcomed to the forum, they are welcoming themselves. I'm left with the entertaining image of the right hand handing a bunch of banknotes to the left hand when the time to pay the "certification" fee arrived.
Can you avoid paying VAT on money you pay from yourself to yourself?
Can you refuse to pay yourself, then sue yourself?
It reminds me of Iolanthe, 19th century parliamentary parody by Gilbert & Sullivan: the Lord Chancellor is in love with his ward of court, Phyllis. As such, since the Lord Chancellor's permission is required for a ward of court to marry, he must apply to himself for his own permission to marry her, and finds himself in paroxysms of confusion as he tries to work through all the inherent paradoxes.
This was standard fare for Gilbert's topsy-turvy plots. Funny how the same things are happening online a hundred and thirty years later.
Michael, I know that you are pursuing this issue very earnestly and you are right in doing so, because we need transparency for the sake of all affiliates. But, I am also asking myself, how will we find an exit point. My question is, are you keeping this in mind? I know that you are a very responsible person, and so I am actually certain that you are also reflecting on finding an exit point in the near future.
Good point Nandakishore. I am just appalled at just how deep this is. It seems everyday we are learning of yet another issue revolving around CAP. Make me wonder what is next...
Michael, I know that you are pursuing this issue very earnestly and you are right in doing so, because we need transparency for the sake of all affiliates. But, I am also asking myself, how will we find an exit point. My question is, are you keeping this in mind? I know that you are a very responsible person, and so I am actually certain that you are also reflecting on finding an exit point in the near future.
I believe most of the issues are out in the open now with respect to the issue of Effective Media Group and the conflicts of interest represented by its activities, although there is still some elaboration to make with respect to Cardspike. I am considering making one summary post because the forum threads on the topic run on and on, and I think that makes the points a little hard to absorb. And because some of the information is scattered between posts and videos, again making it hard to review all of the material in a cohesive fashion.
In terms of transparency, I'd like to state that it is important for both for affiliates and for affiliate programs. Affiliates know there is a sponsorship relationship, and so there is an issue of trying to be above board about issues that arise in the forums. When there is a direct financial interest in a particular sponsor, then the bias introduced is taken to a completely different level. But the situation is much worse, in my opinion, for affiliate programs. If you are an affiliate program funding a forum that is using its position to direct affiliates to websites where it has a direct financial interest, then as an affiliate program you are directly funding your competitors. The feedback I have, as you might expect, is that many affiliate programs are less than pleased that this situation has been going on behind their backs.
There is also the separate matter about some of the statements made by CAP management about the relationship between CAP and GPWA that I believe are very misleading and deserve a response that includes additional background information. I could not respond to their posts because I am banned at CAP, and thus could not reply there. I'm also trying to decide if I want to try to cover the issue of threats made against affiliate programs by CAP management. There is a lot to say on that topic, but most affiliate programs are reluctant to say anything on the record because of fear of retaliation.
Anyway, I responded to the question here because it was posed here, but I would prefer that if anyone wants to have a discussion about anything other than Absolute Slots based on information in this post or this thread that they please start another thread on the topic of their choice so that we avoid trying to cover multiple topics in this thread.
So is this the same EMG outfit that is located at this address in Atlanta?
Their website address is effectivemediagroup.com
Contact Us
We look forward to talking with you. Send us your question, comment or other inquiry, and one of our representatives will respond quickly.
Effective Media Group, LLC
Atlanta Headquarters
7380 Spouts Springs Road
Suite 210-143
Flowery Branch, Georgia 30542
o: 770 965 3015
f: 770 965 2040
Effective Media Group, LLC
Miami, FL Office
4581 Weston Road
Suite 265
Weston, FL 33331
No, that is an entirely different company. The Effective Media Group being talked about in this thread is a Florida corporation with the name Effective Media Group, Inc. The domain name they own is effectivemedia.com, although there is not currently a website at that address.
No, that is an entirely different company. The Effective Media Group being talked about in this thread is a Florida corporation with the name Effective Media Group, Inc. The domain name they own is effectivemedia.com, although there is not currently a website at that address.
Michael
Thanks for clearing that up for me Michael, I was not sure since Warren had previously stated that they (EMG) were going to be branching out this year into different arenas.
There is also the separate matter about some of the statements made by CAP management about the relationship between CAP and GPWA that I believe are very misleading and deserve a response that includes additional background information. I could not respond to their posts because I am banned at CAP, and thus could not reply there. I'm also trying to decide if I want to try to cover the issue of threats made against affiliate programs by CAP management. There is a lot to say on that topic, but most affiliate programs are reluctant to say anything on the record because of fear of retaliation.
Anyway, I responded to the question here because it was posed here, but I would prefer that if anyone wants to have a discussion about anything other than Absolute Slots based on information in this post or this thread that they please start another thread on the topic of their choice so that we avoid trying to cover multiple topics in this thread.
Thanks,
Michael
So, you are the Michael Corfman I've seen blasted in the news headlines recently as being a "disgrace to online gambling" according to the one quoted. I see. How lovely. Looks like I should have spent more time at this forum before.
I was so appreciating your posts in this thread that I checked out your bio as well and was pleasantly surprised at what I found. Shows you how long I've been connected with this industry. Of all the people out there you challenged this un-American anti-American assault upon the America I still know and have no desire to see plummeting further and further down the drain. Yes, indeed.
I see you are into cosmology as well. In case you're into theology, too, here's one person posting who knows that gambling itself is not a sin as some might propose and also attempt to legislate, although, like almost anything else, it can certainly be accompanied by and have sin heaped upon and added to it. But you know, even in the Bible there is this verse I am reminded of by all of this, which I'd like to mention here, and it goes like this: "Do not participate in the unfruitful deeds of darkness, but instead even expose them" - the book of Ephesians, 5:11.
So as far as I'm concerned, it's thank you, too, Michael, and keep up the great work as well, and I would encourage you to definitely go further with whatever you have as far as the "deeds of darkness" are concerned. All of it should come out in the light of day, especially anything like intimidation tactics and threats of every kind. That, too, is exactly what this industry needs. The sooner this industry both is expected to be and becomes just as open and above board as any other mainstream industry, the sooner we can feel more at ease about it, all potentially prosper the right way on a level playing field, and especially as it appears our own country may soon get the legislative correction it has needed for so long.
Last edited by Anti-Corruption; 19th-January-2009 at 11:21 PM..
Absolute Slots and Effective Media Group
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