Alexa Rankings

[playcasino1]

Hi Guys

Not too sure if this has been discussed before, but here is goes....

I want to know how much one should read into Alexa rankings of your site?

The reason I ask is that when we started our 1st site a few months ago, we were ranked about 2,5 million. When I check the rankings each week, i see that our site has been constantly climbing .. Today, we are 542,000

I know that we're still way out and we need to strive to get to the top 100k and beyond.

Can you tell me what criteria Alexa uses to base the rankings?
How important are these rankings?
If it is important, can you offer any tips on getting better rankings

Thanks

[masontech]

Hi,

It is based on people who browse your site with the alexa toolbar installed. It is a general indication and a lower number is always better, for sites in the same vertical. A lot of internet marketing sites always have really low alexa sites as these are the people with the toolbar installed!

[Nandakishore]

The Alexa rank is quite important but it is also possible to manipulate the result. If you ask some of your friends in different countries to install the alexa toolbar and then visit your site regularly, your site will have a better ranking.

[WagerX]

I never placed any importance on Alexa personally due to how easy it is to manipulate the results. I think if your in the < 100K you get more accurate results.

The most important factor is how much quality traffic you have. That's what I use as a bench mark.

[TheGooner]

Originally Posted by WagerX

The most important factor is how much quality traffic you have. That's what I use as a bench mark.

Fine words - but how do you quantify that - and how can others easily measure it?
IF the answer is that you can't - then how is it a "benchmark" ?

Alexa is what it is - it's a biased view (based on toolbar installs) - but it's the best thing I know of to get an indication of another sites traffic.

[WagerX]

Originally Posted by TheGooner

Fine words - but how do you quantify that - and how can others easily measure it?
IF the answer is that you can't - then how is it a "benchmark" ?

Alexa is what it is - it's a biased view (based on toolbar installs) - but it's the best thing I know of to get an indication of another sites traffic.

Yea, I agree. There's no way to measure other's sites traffic effectively. Regardless of how much traffic a site gets, the "quality" will vary. Even if the alexa rank is really low, it's not an indicator for success.

When I mentioned "benchmark" and "quality" I was reffering to the ratio of depositing players to visitors. I focus on organic searrch results, and get about 50-80 visitors per depositor. It varies from week to week.

So, when I try out a new marketting method and find I get 400 visitors per depositing player, I know that the relative quality of the traffic is lower.

[thepichi]

Hi guys,

I check Alexa from time to time is not bad at all. You can also use it to check backlinks.

But I rather prefer to use this one instead, http://www.quantcast.com/, it gives you a lot more info about your traffic.

I hope you find it useful.

Cheers!!!

[Nandakishore]

Originally Posted by WagerX

I focus on organic searrch results, and get about 50-80 visitors per depositor.

How do you measure visitors? Are you referring to the clicks registered in the casino stats or any number given by standard stats applications like Google Analytics etc. or something else?

[universal4]

The quantcast is an interesting site, but I have trouble thinking that Google, Yahoo, MSN, AOL, MYSpace, Microsoft, Ebay all run their scripts on their pages in order to "quantify" the traffic numbers....

Rick
Universal4

[villa10]

In a very popular marketing forum you'll find webmasters selling 10K visitors for $10 to boost your Alexa rank.

I use compete.com .
This tool gives an estimate in numbers of the US traffic