Binary options... a more acceptable alias for gambling?

[johnbenjamin]

I recently came across this rather old article in Forbes that was written way back in 2010 which kind of reflects on the 'Binary Options Industry'. The author's perceptions are quite remarkable and I for one wouldn't know whether to agree to that or not.

Here's the resource from forbes: http://blogs.forbes.com/investor/201...inary-options/

Going by the comments in the article, not many agree that binary options is another front for gambling but requires a more serious approach with knowledge of the markets. While there is a bit of truth to it, most affiliate managers from binary options turn to getting a share off the pie from gambling traffic.

Having said that, given the recent developments with pokerstars et all, in one of the linkedin forums I came across a post from a marketing manager from a fairly decent options trading brand, soliciting affiliates to switch to binary options so they can continue sending their US gambling traffic to this binary options provider.

Personally I fail to see how a visitor searching for blackjack deals for example would even think of depositing on a binary options website, let alone click.

Would like to know what others here think on this. Are there any affiliates who have actually incorporated options trading banners/content into their existing website and seen any results or did you have to set up a different website for this.

[eaton2003]

Got a bunch of domains with binary options keywords in the actual domain name. Still unsure exactly what binary options are myself so I doubt BJ players no any better than me.