
10th-July-2008, 11:13 PM
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Security/Membership Team
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Very helpful and makes me feel a little better about the exposure I'd get promoting this app...
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11th-July-2008, 05:14 AM
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Private Member
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Some of my properties don't seem to show up in the search for 'Add New Affiliate Relationship', specifically: Bodog, Betfair and Purple Lounge. They're all available in the 'Online Gaming Sites...' search, just not the affiliate link.
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11th-July-2008, 11:38 AM
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Program Manager, GPWA
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Join Date: Jul 2006
Location: Newton, MA
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Quote:
Originally Posted by Fortune Palace
Some of my properties don't seem to show up in the search for 'Add New Affiliate Relationship', specifically: Bodog, Betfair and Purple Lounge. They're all available in the 'Online Gaming Sites...' search, just not the affiliate link.
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Thanks for the report. I've researched this a bit entered it as a bug in the project management system here.
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11th-July-2008, 07:19 PM
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GPWA Executive Director
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Join Date: Jun 2004
Location: Newton, MA
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Quote:
Originally Posted by Fortune Palace
Some of my properties don't seem to show up in the search for 'Add New Affiliate Relationship', specifically: Bodog, Betfair and Purple Lounge. They're all available in the 'Online Gaming Sites...' search, just not the affiliate link.
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You should now be able to add those properties too. There were some edge cases around sites with multiple URL's that we want to treat as a single site rather than as a series of separate sites that were not handled properly in the affiliate relationship interface.
We think we have it fixed for all such edge cases now, but please let us know if we missed any other iGaming sites and we will take care of them right away.
Michael
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11th-July-2008, 07:50 PM
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GPWA Executive Director
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Location: Newton, MA
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Quote:
Originally Posted by matted
Very helpful and makes me feel a little better about the exposure I'd get promoting this app...
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Matt,
It's extremely important to me that the application provide a very strong benefit to webmasters who promote it. I believe it will do that, and I welcome feedback to make sure that is the case. Some of this is hard to do in forums, so I would also welcome a phone conversation to discuss it in more depth. The benefits of the application to webmasters are not all obvious, and it will take us some time to enhance things to the point where all of those benefits are realized and clear to everyone.
But I would like to take a minute to explain one benefit I think those who promote it will receive that is currently in place. As you note, webmasters tend to have relationships with some programs, and to promote those on their websites. But their players will also go to other sites, and so with the Places I've Played application, those that do so will share that information with their friends, and in cases where their friends sign-up and the webmaster does not have an affiliate relationship, the webmaster cannot earn any affiliate revenue. And it is true that when this happens, if we have a relationship, we will use our affiliate code.
However, the back-end application we have built will also report to the webmaster all of the links and click-throughs to sites for which the webmaster does not have affiliate relationships. I think this is actually really valuable information for webmasters, because it provides feedback about where users they have referred to the application are playing with whom they don't currently have relationships. If you think the site is reputable, and many of your players are going there, then you should form an affiliate relationship and promote that site and capture the revenue that you were missing before from the players on your site. And I don't just mean the revenue missed through the Places I've Played application, I mean the revenue you are missing on your own website by not understanding what iGaming sites most appeal to your visitors that they find on their own through other sources.
So I believe feedback from the application will help webmasters evolve who they promote in a way that will have a long-term revenue benefit above and beyond revenue generated directly through use of the application. And I also don't expect us to make much money through first level referrals because I believe webmasters will be pretty quick to add programs if they find the visitors from their site are visiting other sites in significant numbers.
Michael
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12th-July-2008, 05:05 AM
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Private Member
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Still having a problem with Betfair, Bodog and Purple Lounge, I'm afraid!
Although they now show up in the search (though I'd rather differentiate between Bodog casino, poker and sports), when you add them to the 'Current Affiliate Relationships', the thumbnail screenshots are blank for the first two and the Purple Lounge one shows a completely different property.
Sorry to keep you busy!
Last edited by Fortune Palace; 12th-July-2008 at 10:44 AM.
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12th-July-2008, 07:55 AM
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GPWA Executive Director
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Join Date: Jun 2004
Location: Newton, MA
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Quote:
Originally Posted by Fortune Palace
Still having a problem with Betfair, Bodog and Purple Lounge, I'm afraid!
Although they now show up in the search (though I'd rather differentiate between Bodog casino, poker and sports), when you add them to the 'Current Affiliate Relationshios', the thumbnail screenshots are blank for the first two and the Purple Lounge one shows a completely different property.
Sorry to keep you busy!
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Andy,
First of all, don't be sorry to keep us busy. The feedback helps us to work out remaining kinks in the version 1.0 features, and this is as important to us as it is to you. So thanks for your help on that front.
With respect to the missing images on the back-end, we anticipate having that fixed sometime on Monday. I should have mentioned in my last post that there was an issue left on that front. However, the front end, which really matters, since that is what the players see, does have the correct images, so I view the back-end image as important to fix, but not urgent.
In terms of Bodog, on the front end application for players right now we only give them the option of selecting that they play at Bodog rather than at the individual sections within Bodog. Since players only have one choice in the front-end of the application, we have to match that view on the back-end for webmasters when they specify a link of their choice for players who want to visit that site.
We understand that on a gaming portal site these want to be distinguished. In fact, we distinguish them ourselves on our website and feel it is important that we do so since we segment our site into different areas for casinos and poker and sports betting. However, our feeling was that a player would think of themselves as playing on the Bodog site rather than thinking of bodog poker and bodog casino and bodog sportsbook as being different sites. So we actually went to some amount of work to present a single brand image on the player end of the Places I've Played application to support that view. But I certainly understand there could be some debate about whether what we are doing now is correct, and I'd welcome feedback on that front.
We do think there is a whole other level of what games players play, and we are actually planning to do a lot of work in that area in the future, but there is a whole other level of complexity that is at least as much work as what we have already taken on. I can tell you that at the same time I bought the domain PlacesIvePlayed.com to support the existing application, I also bought the domain GamesIvePlayed.com to support future expansion into that area. They will probably end up being one big application rather than two - just two different perspectives you can use to approach what players like. But over time I expect the game perspective will actually create greater revenue streams because I believe it allows promotion of properties in the context of a more player-centric games orientation.
In terms of purple lounge, we'll check into that situation and make sure we get it right.
Michael
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13th-July-2008, 02:59 PM
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Private Member
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Just wanted to chime in here really fast and express my gratitude for all the hard and I am sure exhausting work that went into this application. I have not had the proper amount of time it will take to get this all set up as of yet but I hope to set a day aside in the next week or so to get er done 
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16th-July-2008, 01:01 PM
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Public Member - Affiliate Manager
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One tip, when creating your links, you need to drop the http:// from your tags as the application auto adds it. thuis if you have http:// in your link it attempts to call http://http:// and of course that wont work at all.
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16th-July-2008, 01:31 PM
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GPWA Executive Director
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Join Date: Jun 2004
Location: Newton, MA
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Quote:
Originally Posted by Chips
One tip, when creating your links, you need to drop the http:// from your tags as the application auto adds it. thuis if you have http:// in your link it attempts to call http://http:// and of course that wont work at all.
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Thanks for the feedback. I think I'll choose to have us consider that a bug. We'll change the application so it works the right way whether or not you include http:// at the start of the URL string you specify.
Michael
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