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  1. slotplayer is offline Private Member
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    How Many Players ...

    Is there any data on how many players it takes before you get players depositing consistently in a month?

    In other words, do you need a player base of 100, 200, 1000 players?

    thanks in advance
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  2. Casinorep is offline Public Member
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    Really depends on how targeted your traffic is. It's a number's game but at the end of the day it boils down to how you market. If your site touts bonuses with low wagering requirements for example, then you may attract a large mass of players who deposit little or "bonus hunters", who will play once to punt the offer.

    Likewise you can attract fewer, but loyal players who are consistent. So there is no magic number you must hit to find these players you just need to calibrate your marketing message and play the number game.
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  3. The Following User Says Thank You to Casinorep For This Useful Post:

    slotplayer (5 October 2011)

  4. davemerry's Avatar
    davemerry is offline Sponsor Affiliate Program
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    Casinorep is bang on the mark.

    You need to understand the difference between quantity and quality. I'd rather have 10 players from a relevant affiliate site than 100 from a bonus hunters site.

    There is also a huge part to be played by the casinos you promote, if there retention strategies are crap and they don't pay out winnings or offer good support then they'll scare away 10,000, let alone 100. I always sign-up to every casino we promote and some of the things I've discovered have put me off promoting the brand full-stop!
    Dave Merry - Affiliate Program Director
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    www.castleaffiliates.com | www.castlecasino.com
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