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    Default If you had $10,000 to spend on SEO efforts

    If you had $10,000 to spend on SEO efforts...

    what would you spend it on?


    I'm thinking very high authority links and mentions on large, reputable websites. Thinking things like online versions of world renowned magazines, newspapers, etc.

    Finding the connections to get those links is another story (damned hard, help appreciated!).

    Most link sellers all have the same garbage, and/or misrepresent what they are selling (i.e. failing to disclose advertorial markings, nofollow links, stories hidden on page 20 and never seen by anyone, etc). Where are the guys taking bribes to put articles in Forbes, WaPo, WSJ, Guardian, etc?

    Outside of my above suggestion (curious if you agree/disagree btw), what would you do with a dime burning a hole in your pocket if you wanted to increase the rankings on your main website?

    Maybe the optimal solution is to offer that money to other big, reputable "competitors" in exchange for links/mentions/articles on their sites? Perhaps GPWA members who would take a smooth 1k for a link from their ultra reputable portals? I'm sure many people are going to say something like "optimize your website first", and I hear that. But lets assume that is already taken care of and just focus on how $10k would best be used for SEO/ranking purposes?

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    I'd spend it on creating linkable assets and then promoting those linkable assets to people who are likely to link to them. I don't think offering bribes to journalists is the answer---or even especially effective. It's just a matter of planning and execution.

    You might be able to buy 10 links from some ultra reputable portals for $10,000, but I think you can find more efficient ways to gain more (and probably better) links than that.

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    spa, hookers, sauna, short trip to japanese onsens, trip to mountains

    then (and during that) i would do the spam work on forums by myself

    (probably not the answer you wanted to hear)
    We are all bloodsucking ticks, hungry, devious
    each one latched on to the ass of the previous
    when the last and the first latch on it can be shown
    ass-blood sucked by the first from the last is his own

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    Quote Originally Posted by Randy Ray View Post
    I'd spend it on creating linkable assets and then promoting those linkable assets to people who are likely to link to them. I don't think offering bribes to journalists is the answer---or even especially effective. It's just a matter of planning and execution.

    You might be able to buy 10 links from some ultra reputable portals for $10,000, but I think you can find more efficient ways to gain more (and probably better) links than that.

    I would probably be happy buying 10 links from ultra reputable portals to be honest. I would do that above and beyond the other methods you mention. If anyone has access to ultra-reputable portals, LMK, I'll even pay a small finder's fee/swap something of value with you!

    With regard to "creating linkable assets and then promoting them"... I mean damn, we already try to make the best content we can! Rare is that we write an article less than 1,000 words or a review that is less than 3k words (most are 5kish). Some of our guide pages are 10,000 words long!

    Perhaps you mean something more specific however. I am interested in hearing more.


    Quote Originally Posted by Sherlock View Post
    spa, hookers, sauna, short trip to japanese onsens, trip to mountains

    then (and during that) i would do the spam work on forums by myself

    I really really need to travel with you. Those things you mention sound really nice

    With that said, I don't want to "spam". I don't even think that spamming forums would do us much, if any good. It's hard enough to drop a legitimate link into a conversation about gambling, much less blatantly do so en masse. And even then, forum juice just doesn't seem to do all that much these days.

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    Ok, the hookers are here just for you, bc I know your story a bit, I have a gf and I am ok with her. But you are definitely invited for next trip, although threesome is just 50-50.

    When I talk about spamming, I mean intelligent spam. Multiidentities, using VPNs and so on. Bringing topics that make sense. Actually you have to be better than average poster. Creating identities that are de facto real. Not the nonsense that we see/feel on this forum from spammers with 10 posts and signature. It is very time consuming and the worst thing is that you have split personality afterwards, but that is how I got the best links. I do not do it anymore, because it is really time and energy costly and this business is done.

    I think I told you, if you want the links from really high ranked sites, just let me know. I am bit busy atm, but I will try to do it for free if it does not take > 2 hours of work for my guys (this is not a general offer for forum members).
    We are all bloodsucking ticks, hungry, devious
    each one latched on to the ass of the previous
    when the last and the first latch on it can be shown
    ass-blood sucked by the first from the last is his own

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    I have $10K - and I really have NOT thought of buying links.
    I'm really missing the boat when it comes to SEO.

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    I wouldn't waste my money on overpriced authority links to send traffic to poorly converting casinos that will eventually steal your whales and pay you crumbs. Invest in crypto before the next bull run.
    Sweet Bet - Reviews of reputable online casinos, poker sites, sportsbooks & bingo halls
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    Quote Originally Posted by TheGooner View Post
    I have $10K - and I really have NOT thought of buying links.
    I'm really missing the boat when it comes to SEO.

    I mean, I hear ya. It isn't what I would prefer to do. But for every 10 collaboration requests we send out, we get one response. And even then, that only works out maybe 60% of the time.

    It is very difficult to get exposure, and the guys who are outranking us, are clearly buying links.

    I'm stuck trying to figure out how to compete with them when they have dedicated link buying budgets...? I am very open to other solutions because I would much rather stay whitehat(ish)

    Quote Originally Posted by SweetBet
    I wouldn't waste my money on overpriced authority links to send traffic to poorly converting casinos that will eventually steal your whales and pay you crumbs. Invest in crypto before the next bull run.


    Haha, feeling a bit down today? Gotta make money from those whales while possible in order to have the money to invest in crypto amIright?

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    Do some sort of research, even if it costs you $1,000. Once you have research with your name published everyone gonna link it to you. Forums, reputable sites, day to day bloggers. All do it elegantly. I've got a gambling news website. With a journalist, we publish some spicy news, get them viral on reddit and twitter and we are gaining the SEO all by itself. Remember SEO should not be your main effort, it is a by product from an effort. Hope you understand it.

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    Quote Originally Posted by PROFRBcom View Post
    Where are the guys taking bribes to put articles in Forbes, WaPo, WSJ, Guardian, etc?
    Those sites are a waste of money, they are in the list of every link seller in the world and Google knows it.

    Find sites that are not abused. It's also a sort of guarantee that the efficacy of the link will last over time.
    In theory i'm a SEO. In practice i solve problems. A bit like Winston Wolf.

    Akamust

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    If I were to spend $10k on a single project,

    I'd first use all the free links, social media presence, cheap links, etc. Everything you normally do with each project to cover the basics.

    I'll assume the website is fully designed and perfectly functional, the keyword research is done, internal linking is thorough, and we know which pages are the money pages and which keywords they want to rank for. And these money pages, as the rest of the site, is monetized. Last but not least, you do have a way of making your visitors come back.

    If all of the above is true, next I'd focus on the content. I guess a good portion of this budget would go towards posting interesting content on a regular basis, such as 2-3 articles per day. This would be an ongoing cost, $1000 per month I guess if it's fully outsourced.

    I'd pay for one or two authority links every month. Let's say it could cost between $200 and $1000 per month. I'd do it like this to maintain link velocity and wouldn't buy too many links at once unless I can keep buying the same number every month.

    Money is only needed to get those high authority links you couldn't get otherwise, and to produce content if you don't have the time, and everything else is more about know-how. If a guy who could do that for you could be found and hired, I'd definitely hire him and would spend a large portion of the budget on his salary.

    I wouldn't think of Guardian, WSJ, Forbes etc. as some holy grail. They're non-topical backlinks from clickbait websites and I don't think they'd translate to gambling very well. I'd much rather get a link from a small niche gambling site with a lot of real authority in that niche. Such as the ones I'm selling guest posts on. Would love it if I actually found someone else offering sites of similar quality for a similar or lower price. That would make my job a whole lot easier. Got to keep searching. If anyone has such a link opportunity, PM me.

    I'd attend a non-gambling SEO conference maybe, to see what these guys are up to and if they know more than us or are they inferior to us.

    So my main point is that I'd be spending money on a monthly basis and not as a one-time thing, and would spend a lot of it on things that aren't backlinks, to create an environment where a purchased backlink will have increased value. If you just purchase a backlink and haven't covered the basics then you get a diminished return on your investment.

    Frankly I'd rather spend money on building the project further (with the end user in mind), while only a portion would go to purchasing backlinks. But it would be an ongoing cost.

    Hope this makes sense.

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    Quote Originally Posted by must View Post
    Those sites are a waste of money, they are in the list of every link seller in the world and Google knows it.

    Find sites that are not abused. It's also a sort of guarantee that the efficacy of the link will last over time.
    Hook me up with your link sellers please. I can't seem to find people with the big links any longer. And quite frankly, I have a different opinion of their efficacy.


    Quote Originally Posted by DanHorvat View Post
    If I were to spend $10k on a single project,

    I'd first use all the free links, social media presence, cheap links, etc. Everything you normally do with each project to cover the basics.
    Done already.



    Quote Originally Posted by DanHorvat View Post
    If all of the above is true, next I'd focus on the content. I guess a good portion of this budget would go towards posting interesting content on a regular basis, such as 2-3 articles per day. This would be an ongoing cost, $1000 per month I guess if it's fully outsourced.
    Spend close to 10k a month on content already... Doesn't do all that much other than perhaps maintain current positions.


    Quote Originally Posted by DanHorvat View Post
    I'd pay for one or two authority links every month. Let's say it could cost between $200 and $1000 per month. I'd do it like this to maintain link velocity and wouldn't buy too many links at once unless I can keep buying the same number every month.

    Indeed. Obviously, I wouldn't want to just jam in 50 links in a single month then stop. Although, depending on how it is done, I think it could very well look natural. For example, if most of the links were to a single news article or something rather than a money page, it would appear that the story was just well liked and picked up by a number of different outlets. We've actually had a couple stories go viral like that that resulted in mucho links all at once because we broke a really interesting story. It is rare however. Too rare

    Quote Originally Posted by DanHorvat View Post
    Money is only needed to get those high authority links you couldn't get otherwise, and to produce content if you don't have the time, and everything else is more about know-how. If a guy who could do that for you could be found and hired, I'd definitely hire him and would spend a large portion of the budget on his salary.
    I would hire someone like that too! Right now in fact

    Quote Originally Posted by DanHorvat View Post
    I wouldn't think of Guardian, WSJ, Forbes etc. as some holy grail. They're non-topical backlinks from clickbait websites and I don't think they'd translate to gambling very well. I'd much rather get a link from a small niche gambling site with a lot of real authority in that niche. Such as the ones I'm selling guest posts on. Would love it if I actually found someone else offering sites of similar quality for a similar or lower price. That would make my job a whole lot easier. Got to keep searching. If anyone has such a link opportunity, PM me.
    I would rather have both types of links. My strategy may be flawed, but it is what I would ultimately choose to pursue. Links from big, authoritative general news outlets as well as from other gambling niche sites. I think the mix would be more powerful than simply gambling links alone, but maybe I'm wrong and pissing away money. A risk I'm willing to take.


    Quote Originally Posted by DanHorvat View Post
    I'd attend a non-gambling SEO conference maybe, to see what these guys are up to and if they know more than us or are they inferior to us.
    I have personally been to the SEO talks at say, LAC/ICE. There are other speakers who aren't gambling focused, but general SEO guys. Although I do see your point and agree that it is probably a good idea to help round out one's knowledge base and stay up to date with the current information in the ever changing SEO world.

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    FIRST

    What you need is a Public Relations firm. They aren't cheap but can do whatever you are looking for.

    https://imagemarketingconsultants.com/public-relations/
    https://www.goldpr.com/

    They can do exactly what you want, but I wouldn't bet on it.

    Google doesn't look at links the way most SEOs think it does. Most think it was the links, where as it's mostly just content + time.

    But, it'll redirect the debate somewhere else.

    SECOND

    Also Randy in this thread is a former Pokerstars SEO - and you are also in poker, so it's something you both can partner up with.

    THIRD

    I would avoid this idea for your main site that is already doing well. Don't stir the pot, unless you know what you're doing.

    FOURTH

    Very bad idea to start this thread on public forum, as some envious competitor can easily report it.

    Over and out.

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    Does anyone use google adwords for their website? Is that an effective SEO technique in our field?

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    You can enquire about buying a small monthly banner spot on the homepage of the AGD forum. There are a lot of big sites listed there under "AFFILIATE SITE SPONSORS"
    Sweet Bet - Reviews of reputable online casinos, poker sites, sportsbooks & bingo halls
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    I think I would spend 100% of the budget on various content writters to post a new blog article everyday until the budget runs dry.

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    As I understand, everything was done already, then your $10K goes to ... another project.

  30. #18
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    Quote Originally Posted by Malikbhai View Post
    FIRST

    What you need is a Public Relations firm. They aren't cheap but can do whatever you are looking for.

    hxxps://imagemarketingconsultants.com/public-relations/
    hxxps://www.goldpr.com/

    They can do exactly what you want, but I wouldn't bet on it.
    Off the top of my head it does not sound like what I want tbh, but perhaps I do not truly understand what such a firm actually does. Thanks for the tip, will check them out.


    Quote Originally Posted by Malikbhai View Post
    Google doesn't look at links the way most SEOs think it does. Most think it was the links, where as it's mostly just content + time.
    I do not understand what it is you are trying to say. What does "content + time" have to do with a link?



    Quote Originally Posted by Malikbhai View Post
    But, it'll redirect the debate somewhere else.
    Again, I do not understand what you are attempting to convey.



    Quote Originally Posted by Malikbhai View Post
    FOURTH

    Very bad idea to start this thread on public forum, as some envious competitor can easily report it.

    Report what exactly? That someone on a forum asked a question of theory about buying links for some unspecified websites?

    Sir, if it were that easy to shut down competitors, I could have #1 spots in every term I wanted by pointing out blatant and clear link buying from the major sites who outrank me for such terms. However, they go along, month in and month out buying obvious links with large budgets and continue to hold top spots.

    For example, I get half a dozen or more emails EVERY MONTH from agents trying to buy links to 888 on our website. It is non-stop. Every email, skype address, etc there is someone trying to buy links to 888. Pokerstars is buying links left and right and tries to buy them from us too (comical as Hell considering they threatened us for offering offshore sites too lol).

    ^^ These are the two largest poker companies in the world. Both publicly traded. Both BLATANTLY and OPENLY buying links.

    Zero consequences.

    My theory post is no danger to me, the websites I work for, or baby seals.



    Quote Originally Posted by sweetbet View Post
    You can enquire about buying a small monthly banner spot on the homepage of the AGD forum. There are a lot of big sites listed there under "AFFILIATE SITE SPONSORS"
    Yeah, We've had those links before. Not by paying mind you, but by earning them. Much like one can earn links on GPWA's homepage.

    I had in fact forgotten about them however, so thank you SweetBet. Your suggestion is valid and noted and I appreciate you taking the time to give a relevant suggestion



    Quote Originally Posted by Slawete View Post
    As I understand, everything was done already, then your $10K goes to ... another project.
    No, it does not go to "another project." Not everyone, myself included, wants to start up any other ventures at this time. We want to optimize what we already have, hence why we made a specific post about a specific topic of interest.



    Quote Originally Posted by Cardy007 View Post
    I think I would spend 100% of the budget on various content writters to post a new blog article everyday until the budget runs dry.
    We already spend quite a bit of money on content creation. Spending more money on content creation is not the solution I wish to pursue at this time. If it was, I would have made a post entitled "How can I spend another 10k a month on content creation and improve our rankings?".

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    I also have the feeling that we might end as link farms to casinos. It is incredible what is happening right now.
    We are all bloodsucking ticks, hungry, devious
    each one latched on to the ass of the previous
    when the last and the first latch on it can be shown
    ass-blood sucked by the first from the last is his own

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    Quote Originally Posted by Sherlock View Post
    spa, hookers, sauna, short trip to japanese onsens, trip to mountains

    then (and during that) i would do the spam work on forums by myself

    (probably not the answer you wanted to hear)
    Now that's how SEO is meant to be done. Personally, tho, I'd spend at least a grand on on creating a couple of well-researched infographics that would give me tons of links from smaller websites. The rest is surely for sauna and hookers.
    South African Online CasinoHEX - Online Gambling Guide SA
    My new Aussie Gambling site - AussieCasinoHEX.com

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