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About LinkBacksMost of you guys already know this, but I thought it was important to mention for those who may of missed it or don't exactly know why.
When you are making content for your site, don't use the casino's url any where in the content to avoid direct type-ins . For example "CasinoBrand.com" will lend itself to a either a direct type-in OR a copy and paste directly into their browser url (Bypassing your affiliate link). Also keep this in mind when you place your banners. I don't place banners with the casino name that's too glaringly obvious.
There's another reason why you should be frugal with the casino brand names. Among the many parameters Google uses to rank web pages, they take into consideration the branded names. Sites that are branded and has their brand name all over the internet will rank better for their competitive terms. It may be a small impact now, but over time this could increase in significance. I saw this over at V7N at a thread about Google's patents, and branding ramifications.
So, as a portal owner you don't want to unknowingly give your traffic to your programs for free.
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Instead of "CasinoBrand.com" use "Casino Brand" in your content.
Adrian, Affiliate Program Director
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Yes, that's true, I also always use casino names instead of casino urls.
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You should mix it up. Say it is for Casino Brand...starting your sub paragraphs with different variations gives you more keywords.
Poker Stars
Pokerstars
PokerStars
Pokerstars.com
as long as its just the name followed by teh .com you shouldnt have issues
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thepokerkeep (18 October 2007)
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Gr8 Idea Boss
Thx a Bunch
Originally Posted by kaus
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Wouldn't "Pokerstars" and "PokerStars" be the same thing? I didn't think SE's ranked based on capitalization. Originally Posted by kaus
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That is correct! Originally Posted by Focalclick
Blackjack Guide - Learn how to Beat the Online Casinos playing Blackjack. Over 20 Custom Blackjack Strategy Cards.
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Thanks for the tip, it makes sense.
I will apply this to my first gambling site.
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