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  1. #1
    Crazyrewards-Support is offline No longer with Crazy Rewards
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    Default Marketing casinos in UK and Denmark Guide for the affiliate

    Hi All,

    We hope you are well.


    As some of you might know, Crazy Rewards provides regulated gambling services in the UK and in Denmark, under a licence granted to it by the British Gambling Commission and Danish Gambling Authority.

    Since we have noticed that some of our affiliates are not following the guidelines for advertising gambling services in those jurisdictions, we made a guide which outlines the most common issues such as:


    • Promoting free spins.
    • Promoting bonuses.
    • What you need to include in email marketing.
    • How to get free advice on your marketing content


    Read it all here: http://www.crazyrewards.com/blog/aff...es-uk-denmark/

    If you have any comments about the article, we would love some feedback. Either here, on our blog, through Skype: crazyrewards or email.


    All new partners are welcome with a generous welcome deal of 50% rev share for 90 days- no negative carry over. If you wish to start promoting, please do not hesitate to contact us via skype crazyrewards, via email partners@crazyrewards.com or send us a private message.

    We look forward to hearing from you.

    Kind regards,
    The Affiliate Team @ Crazy Rewards

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  3. #2
    Renee's Avatar
    Renee is offline Sponsor Affiliate Program
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    I find this very interesting. Thanks for posting it

    We have used CAP to look at our banners etc and while we had ours set out exactly like yours, we were told we needed to add extra frames to show the full terms that you've mentioned under "And there’s more…"
    Minimum deposit for offer or promotion
    Maximum bonus for offer
    Whether it applies to new players only
    etc

    Could you tell me if you guys sent your banners away to them to check they comply?
    If so, then I would like to get them to check ours again because I think it's ridiculous that we have been told to include this if it's not necessary.

    Thanks again. I know I'm not an affiliate but you've been very helpful to me
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    Best Affiliate Manager - CAP Awards 2008
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    Best Casino Affiliate Manager - iGB Affiliate Awards 2010

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  5. #3
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    Default

    I'm glad you found it interesting, Renee.

    In terms of your question, no, we haven't sent them to CAP (committee of Advertising Practice - not the igaming CAP to avoid confusion) for compliance check. It's based on in house compliance.

    IMO the advice from them is useful - we have used it previously to check other material - but they are also well on the cautious side. As I understand your post, that's the perspective from your end as well. Also, it is worth remembering that it is not legal advice but more like guidelines.

    It's my general perception is that organisations like these will always provide quite cautious advice, which is obviously also beneficial. And I genuinely think that it can be a very useful tool to an affiliate

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  7. #4
    Renee's Avatar
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    Thanks Morten.
    I thought that might be the case.

    I think this is a really handy post for affiliates and I hope they use it
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  9. #5
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    Quote Originally Posted by Renee View Post
    Thanks Morten.
    I thought that might be the case.

    I think this is a really handy post for affiliates and I hope they use it
    A bit slow here .

    It's obviously just my personal opinion w/o any other legal background thna common sense, but you're welcome

    I really hope the article will be very useful for the affiliate

  10. #6
    sophia is offline Public Member
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    Default

    The post is really helpful for readers.

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  12. #7
    Crazyrewards-Support is offline No longer with Crazy Rewards
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    Quote Originally Posted by sophia View Post
    The post is really helpful for readers.
    Hi Sophia,

    Thank you for your comment!

    Our aim was to create an article useful to our partners, other affiliates and operators.

    I am pleased you enjoyed it.

  13. #8
    universal4's Avatar
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    Excellent discussion thread.

    Thanks you to everyone participating in this discussion as it certainly could be quite helpful to affiliates and operators alike.

    Rick
    Universal4

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