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  1. #1
    Mario The Gambler's Avatar
    Mario The Gambler is offline Public Member
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    Default A question about the conversion rate

    Obviously I know the conversion rate can be defined as The Number of Goals Achievements / Visits.

    Some say that their conversion rate is 1%. Others say it is 3%, etc ...

    But in the field of gambling websites,what do you mean exactly by conversion rate?

    1) The number of people who download software / visit?

    2) The number of people who download software AND deposit money / visit?

    When members of the GPWA forum talk about their conversion rates, are they talking about real depositors?

    Thank you very much in advance!
    Last edited by Mario The Gambler; 12 June 2011 at 4:38 pm.
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  2. #2
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    Quote Originally Posted by Mario The Gambler View Post
    When members of the GPWA forum talk about their conversion rates, are they talking about real depositors?
    Typically a Real Money Player (RMP) is considered a successful conversion - that would be the most common usage.
    But - you always need to confirm exactly what is being discussed when jargon is used.

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    baldidiot is offline Private Member
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    I would also consider a depositor as a conversion. A download and registration is just a lead.
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  6. #4
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    Thanks!
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    Ive had 100% conversion rates on one site that only had 4 html pages whilest 1% on site that had as well other info, so i guess the more info you put the more distraction to the visitor it becomes.

  8. #6
    Mario The Gambler's Avatar
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    100% seems a rather high conversion rate

    Usually the search engines favor the larger sites.
    But indeed I guess that targeted information is better than dispersed information.
    " Money won is twice as sweet as money earned"
    Eddie Felson in the movie The Color of Money

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