The very first thing you need to do is chart out your sites navigational structure.
Come up with your main categories like, Poker, Slots, Craps, bla bla bla.
Write DECENT well informed content about each category. Don't find rehashed crap articles written by some one else, write your own unique content.
Make sure your site link structure and navigation is interlinked correctly, if you've written some decent content Google will reward you with some PR.
Note: You do NOT NEED back links to get PR.
Once you get some PR start writing articles about the topics on your pages and link back to them.
Your articles should be well written, no PLR crap. Link back to your category page with in content links if your allowed to put them in your article. (Depends on which directory you use).
Be consistent because all the other webmasters are trying to get the same spots on Google as you.
I have seen many people achieve the Google top spots and then think the work is over, this could not be further from the truth. Once your there you must continue to work to maintain those results.
Hope this helps!
And do NOT be fooled by the stupid little green bar on the google toolbar.
Worry about SERPS (Search Engine Results Pages) and not how much green other webmasters, link buyers and sellers see on the toolbar.
Gambling World Online Roulette Online Blackjack Live Online Games Sports Betting Horse Racing
Casino Affiliate Programs
Hosting and Domain Names
Gambling Industry Association
GPWA Moderation by Me and My Big Bad Security Self
If an affiliate program is not small affiliate friendly (especially small US Affiliate), then they are NOT Affiliate Friendly!
Page Rank should be called Page Relevance! It has much less to do with SERPS then many people have been led to believe!
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Google looks at over 200 variables to determine your page rank. Back-links are as important as good structure, internal links and the other 197 factors. (no i don't know them all)
The length of the renewal on your domain is taken into account as spammers seldom buy more than a year at a time, so renew your domain for three or five years at a time.
Good content with properly placed and density of keywords help along with H1, H2 headers. There are a lot of books and articles out there and even Ma Google has a lot of videos on SEO. Study it and be patient.
jctroy440 (16 October 2010)