By Jim Trivolette
Everybody wants on the search engine optimization bandwagon. By now you have probably read about the many tricks and techniques, you probably have even read many things about what I will be writing about here.
Many have been doing this for years but many that are just starting out would not dare even think it: Misspelled and miss-typed keywords. There I said it. Not only common misspellings but also the way other countries spell the same word, for example, I say “search engine optimization” they may say “search engine optimisation”. The term “search engine optimsation” not only get misspelled words, it will also get any one looking for search engine optimisation over in the U.K. as that is the common spelling for them.
I read an article a while back where a guy misspelled bass fishing as bash fishing and actually found results so he got the bright idea to purchase the domain name www.bashfishing.com in hopes to pick up the traffic of all those that make the miss-type.
I know you want to true to capitalize on this common error that many people do, but you may not want to misspell stuff on your site because even if you are trying to get the misspellers of the world it still does not look professional. Article publications could probably help you send out your favorite misspelled words. Lets say I want to promote the keyword search engine optimisation, I have already included it in this article 4 times.
There are still rules that you need to go by if you wish to try getting into the market of misspelled keywords. The #1 rule to use it do not and I repeat DO NOT make a domain using a misspelling of a big well know website. The search engines will know you are just trying to catch the left over traffic and will penalize you in the rankings if not out right ban you.
Use a good program and see what your most common misspelled keywords are and try to put some focus on the best one and see what happens. You may just make a sell. Untill next time happy searching.
This article was posted on March 13, 2006