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2 February 2011, 5:17 pm
Fairway Casino Mgr

Affiliate Newsletters

February 2011


4 Months. 4 Great Months! That is how long Fairway Casino has been live, and it is really taking off!

We launched at the Budapest Affiliate Conference, and it is appropriate that we just returned from the London Affiliate Conference – a great show and one I highly recommend to everyone. Now I just need my toes to thaw out!

For the month of February we have several new items I want to bring to your attention;

· We have increased our initial deposit bonus to 100% up to €100. If you are currently offering 50%, or even 100% to €100, speak to me about an even better offer I can extend to you to help you generate business

· (Yes, we still offer 15% on every redeposit!)

· 10% Cash Back! Every depositing player will be offered 10% cash back on their total deposits for the month, assuming that they are in a negative position. They don’t even have to have a zero balance, just be below 90% of their total deposits for the month and I will top them up!!

I am still very pleased to offer you a limited number of no deposit bonuses for your traffic, and of course would be very happy to provide you with anything custom that you need, including deposit bonuses, multilingual creative, landing pages, or special promotions. Let’s work together to see what works best for your members and visitors.

Remember that we have no negative carry-overs, and NO minimum payments through Moneybookers, Neteller, PayPal, or into your player account.

As a final note, we publish a weekly newsletter called Fore! that includes player offers, contests, and news about our games and gaming in general. You are welcome to post these on your site!

Thanks again for your support!
9 March 2011, 11:49 am
Fairway Casino Mgr

March Affiliate News



Fore! Spring is here and it's time to pull out the clubs for a round of golf, but before you do, take a quick look at some of the news happening at your favourite live casino.

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</td> <td style="padding: 0cm;"> Affiliate Incentive Offer
</td> </tr> <tr style=""> <td style="width: 34.5pt; padding: 0cm;" width="46"> https://www.gpwa.org/forum/images/im...llbullet-1.gif
</td> <td style="padding: 0cm;"> Player Bonuses
</td> </tr> <tr style=""> <td style="width: 34.5pt; padding: 0cm;" width="46"> https://www.gpwa.org/forum/images/im...llbullet-1.gif
</td> <td style="padding: 0cm;"> 6 New Languages
</td> </tr> <tr style=""> <td style="width: 34.5pt; padding: 0cm;" width="46"> https://www.gpwa.org/forum/images/im...llbullet-1.gif
</td> <td style="padding: 0cm;"> New Site Reviews
</td> </tr> <tr style=""> <td style="width: 34.5pt; padding: 0cm;" width="46"> https://www.gpwa.org/forum/images/im...llbullet-1.gif
</td> <td style="padding: 0cm;"> Live Dealer Banners & HTML Mailers
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Affiliate Incentive Offer - As a thanks to our current and new affiliates we are offering a special bonus for the month of March for every new registered player. Just for delivering the traffic you will receive a special bonus of €10 per registered player, even if they don't convert! Where else can you get paid for non-depositing players! This is an opt-in promotion - simply email affiliates@fairwaycasino.com with the words Free €10 and I will make sure you get the free €10 for every single registered player you deliver. This is on top of our already very competitive compensation. And remember, we have no minimum payment threshold! (Yes, you can pass this offer on to your affiliate friends - remember that we do pay 2nd tier revenues on your referrals)
Player Bonuses - We have doubled our published initial deposit bonus to 100% up to €100. This has already shown us a marked increase in our initial deposits, and our total average deposit amount per player PER MONTH is now over €500! Talk to me personally if you would like a special deposit offer and bonus code. We also offer all players an optional 15% redeposit bonus, as well as special weekly offers through our FORE! newsletter.

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7 New Languages - This month we will be adding Spanish, Italian, Russian, Greek, Dutch, Chinese, and Korean to our Game Interface, with more languages coming soon!
New Site Reviews - If you would like a site review for Fairway Casino we have prepared both short and longer versions for your use. Just drop me a line and I will send you whatever you need for this. You can find our long version here.
Live Dealer Banners - There are new banners showing images of our Live Dealers, as well as new html mailers now available for your use. Please login to your affiliate account and click on Marketing Tools to get all your promotional materials.

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Thanks again for your support of Fairway Casino - "The Fair Way to Play"
Gian Perroni
Affiliate Program Director
+1.604.947.2553
Skype: gianperroni
www.FairwayCasino.com
"The Fair Way to Play"
31 March 2011, 1:28 pm
Fairway Casino Mgr

April Affiliate News


<table class="MsoNormalTable" style="width: 486.75pt;" border="0" cellpadding="0" cellspacing="0" width="649"> <tbody><tr style=""> <td style="padding: 0cm;"> https://www.gpwa.org/forum/images/im.../heading-1.gif
</td> </tr> <tr style=""> <td style="padding: 0cm;"> https://www.gpwa.org/forum/images/im...rwayhome-1.gifhttps://www.gpwa.org/forum/images/im...atelogin-1.gifhttps://www.gpwa.org/forum/images/im...romohome-1.gifhttps://www.gpwa.org/forum/images/im...ontactus-1.gif
</td> </tr> <tr style=""> <td style="padding: 0cm;"> https://www.gpwa.org/forum/images/im...noimages-1.jpg
</td> </tr> <tr style=""> <td style="width: 486.75pt; background: none repeat scroll 0% 0% white; padding: 0cm;" width="649"> <table class="MsoNormalTable" style="" border="0" cellpadding="0" cellspacing="0"> <tbody><tr style=""> <td style="padding: 15pt;"> Dear 400pltest,
We awarded affiliates over €3,000 in extra bonuses in March, just for delivering registering players, and we want your winning to continue!
Fairway Casino’s new Swing Into Spring promotion will help you deliver new players to Fairway, and it is designed to encourage deposits and play, which will increase your earnings.
Best of all, we are giving YOU a chance to win as well!
Each day during April we will be awarding one real money player with €100 in free cash. If they are tagged to you, you will win €25 into a player account at Fairway. At the end of the month we will be awarding one player with a free trip to Dublin to play in the Fairway Charity Golf Open on May 24. If you deliver the winning player you will earn €200 or a free entry into the event!
(Even if you don’t win, if you will be at the iGaming Supershow ask me how to enter to play in this exciting charity event!)
Full information and terms and conditions for this promotion can be found by clicking HERE . You can also find a copy of our latest press release on this event by clicking HERE.
We have created new banners for this promotion and they are in our Marketing Materials section for you to grab, or you can copy and paste from below and add your tracking url.

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Swing into Spring with Fairway Casino. As always, if you need materials in other languages please let us know.

Thanks for your support!

Warm regards,

Gian Perroni
Affiliate Program Director
+1.604.947.2553
Skype: gianperroni
www.FairwayCasino.com
"The Fair Way to Play"

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2 June 2011, 1:20 pm
Fairway Casino Mgr

May Affiliate News


<table class="MsoNormalTable" style="width:486.75pt;mso-cellspacing:0cm;mso-yfti-tbllook:1184;mso-padding-alt: 0cm 0cm 0cm 0cm" width="649" border="0" cellpadding="0" cellspacing="0"> <tbody><tr style="mso-yfti-irow:0;mso-yfti-firstrow:yes"> <td style="padding:0cm 0cm 0cm 0cm"> https://www.gpwa.org/forum/images/im.../heading-1.gif
</td> </tr> <tr style="mso-yfti-irow:1"> <td style="padding:0cm 0cm 0cm 0cm"> https://www.gpwa.org/forum/images/im...rwayhome-1.gif https://www.gpwa.org/forum/images/im...atelogin-1.gif https://www.gpwa.org/forum/images/im...romohome-1.gif https://www.gpwa.org/forum/images/im...ontactus-1.gif
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</td> </tr> <tr style="mso-yfti-irow:3;mso-yfti-lastrow:yes"> <td style="background:white;padding:0cm 0cm 0cm 0cm"> <table class="MsoNormalTable" style="mso-cellspacing: 1.5pt;mso-yfti-tbllook:1184;mso-padding-alt:7.5pt 7.5pt 7.5pt 7.5pt" border="0" cellpadding="0"> <tbody><tr style="mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes"> <td style="padding:7.5pt 7.5pt 7.5pt 7.5pt"> https://www.gpwa.org/forum/images/im...1percent-1.jpgDear Richard,
41%! Hard to believe, but Fairway Casino converted a full 41% of all registered players in May, up from 34.8% in April.
I challenge you to find a better converting casino. Send us your players, and you will be happy with the results!
In March and again in May we offered a special bonus for sending us registering players - no deposit necessary - and we had such a great response that I am going to INCREASE this for June. Read on to find out how you can add to your earnings with Fairway Casino all throughout June.
We are also very pleased to extend our limited no deposit offers to you if you are interested. We'll offer your members/traffic the opportunity to play for real money on Fairway with a special €10 offer. Contact me for more details. We have awarded over €20,000 in new No Deposit accounts in the past several months. Get in the game! *Note that if you offer No Deposit Accounts you will not be eligible for the per player registration bonus at the same time.

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<table class="MsoNormalTable" style="width:210.0pt;mso-cellspacing:1.5pt;mso-yfti-tbllook:1184; mso-padding-alt:2.25pt 2.25pt 2.25pt 2.25pt" width="280" border="0" cellpadding="0"> <tbody><tr style="mso-yfti-irow:0;mso-yfti-firstrow:yes"> <td style="width:34.5pt;padding:2.25pt 2.25pt 2.25pt 2.25pt" width="46"> https://www.gpwa.org/forum/images/im...llbullet-1.gif
</td> <td style="padding:2.25pt 2.25pt 2.25pt 2.25pt"> Affiliate Incentive Offer
</td> </tr> <tr style="mso-yfti-irow:1"> <td style="width:34.5pt;padding:2.25pt 2.25pt 2.25pt 2.25pt" width="46"> https://www.gpwa.org/forum/images/im...llbullet-1.gif
</td> <td style="padding:2.25pt 2.25pt 2.25pt 2.25pt"> Player Bonuses
</td> </tr> <tr style="mso-yfti-irow:2;mso-yfti-lastrow:yes"> <td style="width:34.5pt;padding:2.25pt 2.25pt 2.25pt 2.25pt" width="46"> https://www.gpwa.org/forum/images/im...llbullet-1.gif
</td> <td style="padding:2.25pt 2.25pt 2.25pt 2.25pt"> Custom Creative
</td> </tr> </tbody></table>

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Affiliate Incentive Offer
As a thanks to our current and new affiliates we are offering a special bonus for the month of June for every new registered player. Just for delivering the traffic you will receive a special bonus of €10 per registered player, even if they don't convert! Where else can you get paid for non-depositing players! This is an opt-in promotion - simply email affiliates@fairwaycasino.com with the words Free €10 and I will make sure you get the free €10 for every single registered player you deliver. This is on top of our already very competitive compensation. And remember, we have no minimum payment threshold! (Yes, you can pass this offer on to your affiliate friends - remember that we do pay 2nd tier revenues on your referrals)
Player BonusesPlayers making their first deposit receive a 100% bonus up to €100, and if they deposit with Moneybookers they enjoy a bonus up to €200. Talk to me personally if you would like a special deposit offer and bonus code. We also offer all players an optional 15% redeposit bonus, as well as special weekly offers through our FORE! newsletter.
Custom CreativeNeed a language or size you don't see? Interested in co-branded banners with your bonus code? Just let me know!

Thanks again for your support of Fairway Casino - "The Fair Way to Play"

Gian Perroni
Affiliate Program Director
+1.604.947.2553
Skype: gianperroni
www.FairwayCasino.com
"The Fair Way to Play"

<table class="MsoNormalTable" style="mso-cellspacing:0cm;mso-yfti-tbllook:1184;mso-padding-alt:0cm 0cm 0cm 0cm" border="0" cellpadding="0" cellspacing="0"> <tbody><tr style="mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes"> <td style="padding:0cm 0cm 0cm 0cm"> https://www.gpwa.org/forum/images/im...rwaylogo-1.gif
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5 July 2011, 7:35 pm
Fairway - Elizabeth

June Affiliate News
<table align="center" border="0" cellpadding="0" cellspacing="0" width="649"><tbody><tr><td>https://www.gpwa.org/forum/images/InvalidImage.gif</td></tr><tr><td>https://www.gpwa.org/forum/images/InvalidImage.gifhttps://www.gpwa.org/forum/images/InvalidImage.gifhttps://www.gpwa.org/forum/images/InvalidImage.gifhttps://www.gpwa.org/forum/images/InvalidImage.gif</td></tr><tr><td>https://www.gpwa.org/forum/images/InvalidImage.gif</td></tr><tr><td style="background-color:#FFFFFF;width:649px;" width="649"> <table border="0" cellpadding="20" cellspacing="0"><tbody><tr><td style="font-size:9pt;"> Dear [firstname],
I am writing to tell you about a fantastic new promotion we have launched this month.
The promotion is called Drive for Cash, and it is like a "rake chase" on a poker site. As your players reach predetermined wagering benchmarks on specific games they are awarded with cash. There is no limit to the number of cash prizes that we award, so it is not a race, but available to everyone regardless of how long during the month it takes to reach each level. At the end of every month everyone is reset to zero, and the promotion will start again.
At this point we expect to run this promotion for a minimum of 3 months, so it is worth your time to grab one of our new banners that we have created. (Samples are below, and you can find the full selection in your affiliate marketing materials area. Let me know if you need anything in a different size or language.)
The first day we launched this we awarded over €1,000 in prizes, so this is going to be a very big and effective promotion that will help increase your affiliate revenues. Full details of this promotion are below, and can also be found here - http://fairwaycasino.com/promotions/drive-for-cash

https://www.gpwa.org/forum/images/InvalidImage.gif

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Player Promotion Information
Fairway Casino is very pleased to announce our newest and best promotion ever. As a real money player, you can earn cash and prizes just for doing what you enjoy most - playing your favourite game with us!
Qualifying games include our Live Roulette, Live Blackjack and Live Baccarat, as well as all our slots and video poker games.
Each day we will calculate your play, and if you meet any of the wagering milestones listed below we will award you the cash! You can win one award, or all of them, and the cash is yours to wager, or withdraw without restriction.
<table style="font-size:8pt;color:#FFF;" align="center" border="0" cellpadding="3" cellspacing="1"><tbody><tr><td bgcolor="#2E5E85">Total Wagered</td><td bgcolor="#2E5E85">Live Blackjack/Baccarat</td><td bgcolor="#2E5E85">Live Roulette</td><td bgcolor="#2E5E85">Any Video Poker</td><td bgcolor="#2E5E85">Any Slots</td></tr><tr><td bgcolor="#5895C7">€ 5,000</td><td bgcolor="#5895C7">€ 10</td><td bgcolor="#5895C7">€ 25</td><td bgcolor="#5895C7">€ 25</td><td bgcolor="#5895C7">€ 50</td></tr><tr><td bgcolor="#3C7CB0">€ 10,000</td><td bgcolor="#3C7CB0">€ 20</td><td bgcolor="#3C7CB0">€ 50</td><td bgcolor="#3C7CB0">€ 50</td><td bgcolor="#3C7CB0">€ 100</td></tr><tr bgcolor="#8FB57D"><td bgcolor="#5895C7">€ 25,000</td><td bgcolor="#5895C7">€ 50</td><td bgcolor="#5895C7">€ 125</td><td bgcolor="#5895C7">€ 125</td><td bgcolor="#5895C7">€ 250</td></tr><tr><td bgcolor="#3C7CB0">€ 50,000</td><td bgcolor="#3C7CB0">€ 100</td><td bgcolor="#3C7CB0">€ 250</td><td bgcolor="#3C7CB0">€ 250</td><td bgcolor="#3C7CB0">€ 500</td></tr><tr bgcolor="#8FB57D"><td bgcolor="#5895C7">€ 100,000</td><td bgcolor="#5895C7">€ 200</td><td bgcolor="#5895C7">€ 500</td><td bgcolor="#5895C7">€ 500</td><td bgcolor="#5895C7">€ 1,000</td></tr></tbody></table> At the end of each month we will also award the players with the highest value of real money wagers in each game category with the following prizes;
- 1st Prize = New Golf Driver or €150 cash
- 2nd Prize = New Golf Putter or €100 cash
- 3rd Prize = Custom Fairway Golf Shirt or €20 cash
- 4th Prize = Custom Fairway Golf Shirt or €20 cash
- 5th Prize = Custom Fairway Golf Shirt or €20 cash
Promotion Terms & Conditions
1. Drive for Cash promotion starts June 1, 2011
2. All prizes will be awarded within 48 hours of qualification, and an email will be sent to each winner.
3. Cash prizes must be accepted as awarded and may not be transferred.
4. Monthly prizes will be based on the period from 00:01 on the first day of the month until midnight on the last day of the month.
5. Merchandise prizes may be exchanged for cash prior to shipping.
6. All cash prizes are available for immediate play or withdrawal.
7. Winners agree to have their username and country posted for promotional purposes.
8. Fairway Casino reserves the right to cancel or change this promotion at any time.
As always, thanks for your support of Fairway Casino!

Warm regards,

Gian Perroni
Affiliate Program Director
+1.604.947.2553
Skype: gianperroni
www.FairwayCasino.com
"The Fair Way to Play"
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22 July 2011, 2:39 pm
Fairway Casino Mgr

I'll add this to player promotions as well - sorry for the duplicate content!

 Dear Affiliates,

I wanted to remind everyone of our new “Best Bonus Guarantee” at Fairway Casino.

This is a new, and permanent promotion at Fairway whereby your players can receive an equal to or better deposit and/or redeposit bonus than any bonus they see at any other online casino.

The bonus terms and conditions will either be the same as the site whose bonus we are matching, or our own, depending on the bonus offered. We will clearly state these to the player.

Your players will receive the best bonuses, great customer support, quickest payouts, and will be playing with the ONLY Live Dealer software that provides 3 different Live European Roulette experiences;

· Our standard, professionally dealt roulette from our custom studio in Costa Rica
· Our studio roulette game in Spanish language only
· Our exciting new live roulette broadcast from The Sporting Emporium Casino and Card Club in Dublin, Ireland

(And by the way, we continue to convert at over 34% every single month since we went live!)

Thanks as always for your fantastic support.

Remember that during July and August all affiliates will receive a 10% bonus on their earnings.

Starting in September keep an eye out for our new Win a Trip to Vegas for affiliates only! Details to follow J

Please let me know if you have any questions!
3 August 2011, 9:13 pm
Fairway - Elizabeth

August Affiliate News

<title>Promotions and Special Offers at Fairway Casino</title>
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<td><a href="http://affiliates.fairwaycasino.com/processing/clickthrgh.asp?btag=a_125b_43" target="_blank"><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/heading.gif" alt="Fairway Casino Affiliate News" border="0" height="118" width="649"></a></td>
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<td><a href="http://www.fairwaycasino.com/" target="_blank"><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/menu-fairway-home.gif" alt="Fairway Casino Home" border="0" height="25" width="199"></a><a href="http://affiliates.fairwaycasino.com/login.asp" target="_blank"><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/menu-affiliate-login.gif" alt="Affiliate Login" border="0" height="25" width="167"></a><a href="http://www.fairwaycasino.com/promotions"><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/menu-promo-home.gif" alt="Promotions" border="0" height="25" width="150"></a><a href="mailto:tba@tba.com"><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/menu-contact-us.gif" alt="Contact Us" border="0" height="25" width="133"></a></td>
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<td><a href="http://affiliates.fairwaycasino.com/processing/clickthrgh.asp?btag=a_125b_43" target="_blank"><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/live-casino-images.jpg" alt="Fairway Casino Live Casino" border="0" height="159" width="649"></a></td>
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<p align="center"><span style="font-family:Verdana, Geneva, sans-serif;font-size:13pt;font-weight:bold;color:#91711f;">Fairway Casino - Now Twice as Live</span></p>
<p><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/1000-free.jpg" alt="1000 Euro Free Extension" style="float:right;margin-right:10px;margin-bottom:10px;" height="180" width="200">Dear Affiliate,</p>
<p>Holy summer half over Batman! Not sure what happened, but here in Vancouver we had the least amount of sunlight in July for 18 years. Hard to get into the summer spirit with an umbrella.</p>
<p>Our summer promotions for your players have been HOT though! So hot that we have decided to extend our €1,000 Free bonus until August 31st, and our Best Bonus Guarantee - unique in the industry - will continue as well. We have banners for both promotions ready at your request.</p>
<p>July set another sales records, thanks mostly to our affiliates, and we want to remind you that we are rewarding you with our 10% Added Affiliate Summer! What do you need to do? Nothing! Just continue to provide your support to Fairway Casino and we will add a 10% bonus to all your earnings during the month of July and August.</p>

<p>What's next? Think FREE trip to visit our studios in Costa Rica this Christmas!! Full details will be released September 1st, but here's a hint - start ramping up your exposure of Fairway Casino now!</p>
<hr style="width:600px;height:1px;border-top:#CCC 1px solid;border-bottom:#CCC 0px solid;border-right:#CCC 0px solid;border-left:#CCC 0px solid;">
<p align="center"><span style="font-family:Verdana, Geneva, sans-serif;font-size:13pt;font-weight:bold;color:#91711f;">Fairway Casino is also very proud to announce the <br>
launching of TWO new Live Games.</span></p>
<p align="center"><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/irish-roulette.gif" alt="Irish Roulette" style="margin-right:10px;" height="201" width="155"><img src="http://fairwaycasino.info/mailers/affiliate-08-03-11/images/spanish-roulette.gif" alt="Spanish Roulette" height="201" width="154"></p>
<p><strong>Both games are European Roulette, but here are the big differences;</strong></p>
<p>Our new Irish Roulette is dealt live from The Sporting Emporium Casino and Card Club in Dublin, Ireland. This means that we now offer live games from a real land-based casino, as well as our professional studio in Costa Rica. This game is live from 6 pm to 6 am GMT every day, and will help you convert even more players to Fairway.</p>

<p>Our new Ruleta en Español is a dedicated Spanish speaking roulette table that is hosted at our studio, and has been created to better serve our players from Spanish speaking countries, including the Latin and South American markets.</p>
<p>More choices for all our roulette players, which by the way make up the majority of the action at Fairway.</p>
<hr style="width:600px;height:1px;border-top:#CCC 1px solid;border-bottom:#CCC 0px solid;border-right:#CCC 0px solid;border-left:#CCC 0px solid;">
<p align="center"><span style="font-family:Verdana, Geneva, sans-serif;font-size:13pt;font-weight:bold;color:#91711f;">August Promotions</span></p>
<p>We have recently launched several new promotions, all of which will run through the summer, and all of which have new banners in your marketing section. All languages are available, or can be. If you don't see what you need, just let me know!</p>
<p>Full details on each promotion can be found <a href="http://www.fairwaycasino.com/en/promotions" target="_blank">HERE</a>, but a short summary follows;</p>

<p><strong>€1,000 FREE EXTENDED</strong><br>
our new promotion offers your players a 100% initial deposit bonus of up to €200, plus 4 redeposit bonuses of 50% up to €200 each.</p>
<p><strong>Drive for Cash</strong><br>
this promotion awards up to €50,000 each month in rewards to active players on our Live game, slots and video poker. All they have to do is play!</p>
<p><strong>Hot Summer Nights</strong><br>

frequent depositors are offered a special 25% redeposit bonus all summer long</p>
<p><strong>Best Bonus Guaranteed</strong><br>
if your players see a better bonus at ANY online casino, we'll match it! Can't be any fairer than that.</p>
<hr style="width:600px;height:1px;border-top:#CCC 1px solid;border-bottom:#CCC 0px solid;border-right:#CCC 0px solid;border-left:#CCC 0px solid;">
<p>Remember that we offer you all the tools you need to successfully promote Fairway Casino. Multilingual or co-branded creative, no deposit offers, special bonus codes, and of course the site in any language you want!</p>
<p align="center">Come onto Skype and say hi!</p>
<p align="center">Enjoy the rest of your summer! </p>
<p align="center">Warm regards,</p>
<p align="center"><strong>Gian Perroni</strong><br>
Affiliate Program Director<br>
+1.604.947.2553<br>
Skype: gianperroni<br>

<a href="http://www.FairwayCasino.com" target="_blank">www.FairwayCasino.com</a><br>
"The Fair Way to Play"</p>
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