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    Default Amsterdam Affiliate Conference Thread

    Rather than start lots of thread - What I am going to do is use this thread to update you on the event and answer any questions you have.

    Cheers
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    March 13th Update


    New Name!
    As you probably read in the forums CAP Euro Amsterdam has been re-named and relaunched as The Amsterdam Affiliate Conference (AAC) which isn't simply a name change it comes with some really positive updates for the event. The main two changes are that ALL affiliates go free now whether you are a member of a forum or not and all exhibitors and sponsors now pay the same to exhibit and attend.
    There is already a new website up and we are working on getting a new email template but feel free to read about further details on the name change here

    Keynote Speaker Confirmed
    I am really excited to announce that we have managed to get Dave Irvine to speak at the Amsterdam Affiliate Conference (AAC) which is incredible news as this guy has one hell of a story to talk about.
    If you don't know who Dave Irvine is, he was most famously a member of the MIT Blackjack Team, a group of undergraduates who won $10 million in the story that inspired the New York Times Bestseller Bringing Down the House and the hit film 21. He is also co-founder of the Blackjack Institute, a graduate of Purdue University's Krannert School of Management, and owner of a successful engineering consulting company.
    Read more about this here

    Make a Week of it in the Dam
    As you may have seen the a4uexpo Europe is running on the Tuesday and Wednesday preceding our event in addition to sharing a joint networking party on the Thursday with us. Having attended both previous a4u events I would highly recommend you fly in a couple of days early and attend their event, not only will you get a discounted ticket but the content they have is incredible.
    To get more information on a4uexpo Europe click here or to get the discounted ticket register to attend AAC and you will be given a discount code.

    What is Queens Day?
    Queens Day happens the day before the Amsterdam Affiliate Conference and is not simply the Queens birthday it is one of the biggest festivals in Europe and a must attend event. On Queens Day over 1,000,000 people descend on Amsterdam often in fancy dress and always in orange and party all day and night to live music, performing arts and many more traditional festivities. This really is the biggest party in Holland and in the same league as Oktoberfest.
    We will be holding a joint networking party with a4uexpo Europe during the afternoon of Queens Day (30th April) to warm you up for the party so keep an eye out for the details. To read more about Queens Day, check out our article here

    Meet the Speaker
    In our London feedback over 25% of respondents requested we get Dave Naylor to speak so worry no more, we hunted him down to a pub in North London and convinced him AAC is the event to attend and as such I am really happy to confirm Dave Naylor will be sitting on two of our SEO panels.
    If you don't know who Dave is, check his blog out or follow him on Twitter, he is possibly one of the best SEO guys out there.

    Book Your Hotels
    Not only is it Queens Day weekend it is also one of our events and as you know rooms go fast even on a normal event so I strongly advice you book your rooms now. The prices we negotiated are a lot lower than other room costs on the net and the rooms are going very fast particularly the Okura which is almost full already so book your hotel now before its too late and you end up in a random Amsterdam hotel by yourself or paying huge amounts of a room. For details on booking hotel rooms please see click here or for information on each hotel click here.

    Dates for your diary
    We have almost locked in all our venues and locations for 2009 now so time to get get these dates in your diary:

    Madrid – Early July 09 – This will be purely for the Spanish speaking market and will be focused on content and networking as opposed to a huge expo although there will be limited space for tabletop stands. Sessions will be in English and Spanish and will include live translations. If you are in looking to enter it this market this event is essential for you to attend.

    Budapest - 10th - 13th Sept 09 – This is the new destination for our Barcelona event and is expected to be huge, 1,500+ attendees and over 70 exhibitors so definitely an event every serious operator or affiliate should be at. Get ready for our biggest event todate.

    Sydney – Early Dec 09 – Following the success we had with our event in Sydney last year we are returning down under and will once again be hosting an event for all those affiliates and operators on the other side of the world. In 08 we had 200 people in attendance and will be looking to double that in 09 so make sure you get it in your diary now and start planning the trip of a lifetime.
    Thanks and speak soon
    Alex
    Last edited by alexpratt; 24 March 2009 at 7:53 am. Reason: links not working
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    19th March update

    Public transport…I don’t think so!
    Following the success of the ‘Paddy Wagons’ as last year’s CAP Barcelona event, I am delighted to announce that they’ll be back! There will be four shuttles in total going from the hotels to the city centre between 19:00-20:00 on Friday 1st and Saturday 2nd May. An excellent opportunity to get into town for pre-dinner drinks at the Euro Pub on Dam Square, which we have renamed the ‘Hub Pub’, before the evening parties get into full swing.
    Please beware that places will be on a first come, first served basis so make sure you’re at the Hotel reception on time to catch your free ride!
    Please click here to view the timetable.

    NEW! Sponsors and exhibitors announced
    We are excited to announce EGamingOnline (EGO) as our new Silver Sponsor at this year’s Amsterdam Affiliate Conference. EGO offers a variety of brands encompassing Poker, Casino and Backgammon. They have been a regular exhibitor at our previous events and also sponsored the Best Poker Affiliate at our Awards Ceremony in London.

    In addition to EGO’s Silver Sponsorship, we also welcome new exhibitors Betboo and Stryyke, who join more than 50 other exhibitors already lined up for AAC. To see the full list of please click here.

    How do you use videos to engage players?

    More and more gaming websites are implementing videos to engage first time visitors and educate players. So, we’ve managed to get Tal Reisenfeld from EyeView, one of the leading companies in creating effective online video and rich-media experiences, to impart his knowledge on how to do this effectively. He will explain:
    • How different gaming videos affect players
    • What first time visitors view
    • How long you can keep their attention
    • What makes a video a good video
    Tal will be presenting ‘What online videos engage igaming players?’ between 10:30 – 11:00 on Friday 1st May. A presentation not to be missed!

    To view the full conference schedule, please click here.

    AAC Speaker nominated as UK’s top female social media guru
    Congratulations go to Judith Lewis on her nomination at the Female Social Media Guru Awards 2009. The award serves to celebrate the wealth of female speakers and practitioners of social media and challenge the current under-representation of women on event panels by offering a high profile platform. To find out more please click here.

    Judith will be speaking on the SEO Panel at the Amsterdam Affiliate Conference, 14:15 – 15:00 on Friday 1st May.

    Only 20 rooms left at the official hotel
    If you haven’t booked your hotel accommodation already and you wish to stay at the official AAC hotel, the Okura, then you need to book fast as there are only 20 rooms still remaining! Click here to book now or to view the other hotels available.

    Keep your eyes glued to your inbox for more conference updates…new topics…new speakers to be announced shortly.


    The AAC Events Team
    Last edited by alexpratt; 24 March 2009 at 8:09 am. Reason: links not working
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    Alex

    Any response to Why CAP Mexico has 20 people?

    I'm sorry to sound like a jerk, but this is kind of bad business, your even going on NOW , you forgot about and jumping to the next one?

    One of my affiliates is there now, and called me to apologize for trying to get me to go..He told me today, there is not one CAP person there !
    "CasinoJack"


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    Quote Originally Posted by casinojack View Post
    Alex

    Any response to Why CAP Mexico has 20 people? One of my affiliates is there now, and called me to apologize for trying to get me to go..He told me today, there is not one CAP person there !
    A lot of people on all the forums (PAL/GPWA/AGD) all have a lot of respect for you Alex and everything you does for shows and affiliates. Why was CAP Spring Break not canceled? Why do Warren and Dominique still act like it's not a big deal?

    Alex, if the name change means anything then you have to not allow Warren, Lou or any other CAP staff at your events. This will be the only way they will have impact again! Please listen to the affiliates and the managers here!

    Also very much looking forward to Budapest this year!

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    Hey Guys -

    CasinoJack -
    CAP Springbreak is different from any event you will ever see or experience and over the years it has cost CAP a fortune to host - No lie, its bloody hard to get sponsorship for parties etc becaue they are so expensive and hard to justify to the bosses by the AMs - The reason it kept going is that affiliates loved it and after last year many US affiliates asked for it to return so we tested Cancun and the reason we went with an all inclusive is to ensure that if there are no sponsors the drinks food etc is still free.

    The idea this year was to take it back to how it used to be which I said in many forums, i.e. a relaxed holiday where you can hang out with colleagues, friends, family etc and unfortunately because of the way it is set up very few people register on the site so its extremely hard to judge how many people are going especially when I see people saying they are going but can't see them registered.

    We didn't drop the ball - We wanted it to be chilled, relaxed, informal etc - Unfortunately it seems to have lost its way a little but I believe (reports from a couple of affiliates and operators there) that things are back on track and people are having fun.

    Republican
    As mentioned above we didn't cancel because we didn't know how many people were going and tbh this is what SpringBreak is about - Not 100's of people, its about meeting and hanging with people in a relaxed environment. Remember it started when a bunch of affiliates met up on holiday in Miami

    Re CAP staffing the event - CAP SpringBreak is a CAP event - It was started by CAP members and has always been around (way before my time) hence why they are staffing it - Its not a commercial event and much more a way for affiliates to hang in a relaxed environment not, stands, tickets etc etc
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    Its not a commercial event and much more a way for affiliates to hang in a relaxed environment not, stands, tickets etc etc
    Boy Alex. You have had a hard time of it. Sorry to see that. I really am.

    It is however a commericial event with aff managers there and wristbands etc. Events were set up with no-shows, people spent thousands going there. No matter if it was one or a dozen, these people should not have shown up in Cancun with no one there to advise them. They are there as we speak winging it.

    How could one excuse the fact that the few people there were not told this conference was abandoned. If even one person is out thousands it should be refunded. I see warren said London didn't send the email. What does that mean?

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    --------------------------------------------------------------------------------

    Hi Everyone,

    As I said in my other post, we did intend on having several fun activities and small gatherings sponsored at CAP Spring Break. Due to the recent challenges we've faced as well as the change in management, these events could not be organized. We intentionally didn't cancel CAP Spring Break at the request of several people that were already attending and figured it would be a good thing to go back to the old format where it was more of an informal meetup.

    There was a miscommunication between our team and London on who would deliver this message and I do apologize if it was never sent out to the registered attendees.

    Sam from CAP arrived yesterday and Yvette will arrive tomorrow. They will try to send an e-mail out to everyone and ensure people can make the best of it.

    Please contact me with any questions.
    __________________
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    We want your feedback! Please PM me and let us know how CAP or PAP can serve you better
    .
    Last edited by mojo; 23 March 2009 at 5:49 pm. Reason: bold

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    Mojo, allow me making a small nuance:

    Mojo
    I see warren said London didn't send the email.
    Warren said:

    There was a miscommunication between our team and London on who would deliver this message

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    Thanks elgoog.

    Nuance:

    A subtle or slight degree of difference, as in meaning, feeling, or tone; a gradation.
    Expression or appreciation of subtle shades of meaning, feeling, or tone

    I stand corrected. Warren didn't say that London didn't send the email. It was a 'miscommunication'.

    Sorry.

    Silly me.

    So who is "london"?

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    These guys tried to take me for 40k, Sorry to the affiliates who are there, and I know I come off as upset. I will not respond to these type threads anymore, and apologize to GPWA for stirring the nest...
    "CasinoJack"


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    Quote Originally Posted by casinojack View Post
    These guys tried to take me for 40k, Sorry to the affiliates who are there, and I know I come off as upset. I will not respond to these type threads anymore, and apologize to GPWA for stirring the nest...
    Never apologize! You know I am upset and don't mind saying so. Look at our fellow affiliates that spent all that money! Who is running the show here? Warren? London? The state of Confusion?

    The nest needs to be stirred. It is not the GPWA's fault but we are certainly allowed to say so here and should. TY.

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    What makes me laugh is this was going to be the biggest spring break event EVER! It was hyped up a few months back, with hotel rooms SELLING FAST and loads of events planned etc, this was told in CAP London and on CAP TV.

    Now as it was a flop its be down graded to a small relaxing break and was planned to be like the old days.

    Sorry but this is tooooo funny...

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    Guys please can we do this in another thread - it sgoing off topic masively - Casinojack is talking about CAP charging fees, others are talking about Springrbeak and the thread is about Amsterdam - I will respond quickly here though - If you want to talk more about Cancun then start a thread and please ask specific quetions if you want answers or just make observations but its hard to respond to observations - Sorry

    Mojo :
    It is however a commericial event with aff managers there and wristbands etc. Events were set up with no-shows, people spent thousands going there. No matter if it was one or a dozen, these people should not have shown up in Cancun with no one there to advise them. They are there as we speak winging it.

    How could one excuse the fact that the few people there were not told this conference was abandoned. If even one person is out thousands it should be refunded. I see warren said London didn't send the email. What does that mean?
    Mojo it isn't commercial in the sense that it is a profit driven event - We are simply just facilitating it - The wristbands were paid for by us and CWC wasn't charged a thing plus no one was charged a thing to attend etc. I understand people have laid out money to attend the event and were expoecting more people, unfortunately this is what happens with some events, look at CAC Moscow, CAC Macau, in fact I went to an event two weeks ago (AIG) which cost me a fortune and was massively disapointing.

    I do though believe SpringBreak is different though especially this year as the whole idea was to take it back to how it started with the Captain, Dom, Prof etc where it was an informal meet up - This was set up as a reaction to everyone saying there was too many events and that sponsors aren't as forthcoming as the past.

    I am sorry there isn't a shed load of people there and that people are disapointed, but we did our best marketing and had well over 70 people registered online with lots saying they were attending but not filling out the form as tbh they didn't need to.

    Re telling people it was abandonded - It never was, it was still going ahead because in essence we wern't expecting hundreds but were expecting a good crowd and as I say the event is very different from a standard conf/expo where hundreds are expected to attend and for it to be formal with registrations, badges, etc etc - I think teh miscommunication was that the decision that it was going to be more informal and that wasn't put across clearly to teh registered attendees although that is difficult when a lot of them hadn't even registered anyway.

    Finally - There is two peopel from CAP out there organising things so no one is winging it - I think they are in touch with all the bods there and have sorted dinners etc so hopefully they are all having fun now and doing some business.

    Online Bingo Club:

    The event was always billed as an informal event and back like the "old skool" days - I just checked some of my orginal posts back in Oct and that is exactly what I wrote - Persoanlly I wanted to not do the event back then as it costs us fortunes and uses up shed loads of our time but affiliates wanted it to stay so we kept it but changed the format back to how it used to be and put it in an all inclusive resort.
    Re the hype the event was flying but unfortunately due to the last few months events, things changed a little for SB and some people obviously pulled out which is a real shame as it could have been great BUT there are around 30 people there and they are (I am being told) enjoying themselves now

    Notr sure if I got my message across there or if I just rambled on. Cheers

    Right that is half my morning gone! Right I am getting back to Amsterdam now which by the way is going very well - Just signed up two more exhibitors, Luck3 and Canaffco so we are on 51 exhibitors now
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    Alex,
    Your hotel links don't work!
    They re-direct to some Microsoft Outlook Web Access password protected page!

    Quote Originally Posted by alexpratt View Post
    Book Your Hotels
    Not only is it Queens Day weekend it is also one of our events and as you know rooms go fast even on a normal event so I strongly advice you book your rooms now. The prices we negotiated are a lot lower than other room costs on the net and the rooms are going very fast particularly the Okura which is almost full already so book your hotel now before its too late and you end up in a random Amsterdam hotel by yourself or paying huge amounts of a room. For details on booking hotel rooms please see click here or for information on each hotel click here.
    Quote Originally Posted by alexpratt View Post
    Only 20 rooms left at the official hotel
    If you havenít booked your hotel accommodation already and you wish to stay at the official AAC hotel, the Okura, then you need to book fast as there are only 20 rooms still remaining! Click here to book now or to view the other hotels available.

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    Boll0x that will teach me to copy and paste! Hotel page is http://www.amsterdamaffiliateconfere...es-and-hotels/

    That probably means all those links will need re doing - Geez - can I still edit
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    Hi Alex

    Thanks for posting so much info about Amsterdam.

    Quick question is the Hotel Okura the nearest hotel to the event????

    Thanks

    Shaun


    Quote Originally Posted by alexpratt View Post
    Boll0x that will teach me to copy and paste! Hotel page is http://www.amsterdamaffiliateconfere...es-and-hotels/

    That probably means all those links will need re doing - Geez - can I still edit

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    Not sure I will check - It is definitely the nicest closest one - When I stayed there on the inspection trip it was the Amsterdam Cup and Chelsea were staying there - Being a rugby lad it did took me a while to work out who they all were - I couldn't work out why all these people were wearing the same outfits!

    I will post distances tomorrow
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    http://www.casinoaffiliateprograms.c...t=35125&page=2

    Alex, is the group referred too as 'London' the same as your company 'iGaming Business' that did not send the cancellation emails out to the affiliates? I was just wondering if there is a refund in the works for the affiliates who came?

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    Republican - As mentioned above please if you want to chat about the SB issue start a new thread and I wil 100% respond - I started this thread as an update thread for Amsterdam and it is constantly being side tracked.

    Unfortunately I have answered SB questions in so many places its difficult to keep track of where the answers are but I am sure I have answered this one way or the other somewhere else But hey ho - First read my long comment above and most of your answers will be answered re miscommunication, teh event etc etc.

    Re refunds - I'll be honest and the answer is no - I went to AIG two weeks ago and was disappointed and did I get a refund, GIGSE 2007 was abismal, CAC Moscow and Macau were empty, Mobile Gaming 07 had around 7 people, and not a penny was offered as a refund which is completely normal
    BUT what is important is that they were all commercial events with costs attached to both sponsorship and attendance where as SpringBreak is completely different - there is no commercial gain for the organisers just costs - We charge nowt to attend etc etc - We are facilitating a meet up of affiliates and operators and over the past 7 years that it has existed they have had less than the turn out this year and also more but its never been about numbers with SpringBreak - It started as a holiday meet up for a bunch of affiliates.

    I am sorry it got off to a dodgy start but within 24hrs things were back in control and there is stuff being organised out there now and from what I heard people are having a laugh and maybe even enjoying them selves

    I really thing this is a combination of a misunderstanding of what SpringBreak is about especially this year and a couple of small mistakes which have been corrected.

    Right - If i haven't answered your question please start another thread or PM me but I reckon I have just about covered every angle there is in almost all foums out there.
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    Quote Originally Posted by wagerprofits View Post
    Hi Alex

    Thanks for posting so much info about Amsterdam.

    Quick question is the Hotel Okura the nearest hotel to the event????

    Thanks

    Shaun
    Ok here are the distances

    Okura - 12 min drive, 15 min walk
    Holiday in - 3 min walk
    Novotel - 5 min walk
    Golden Tulip - 9 min drive, 15 min walk

    Okura was made the first official hotel as it was definitely the nicest but unfortunately further away but its not miles and that walk shoud sort you out!
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