Australia to force online gambling ads to include warning taglines of potential harms

[The Buzz]

Online gambling companies will be forced to add taglines such as "chances are you’re about to lose" to adverts under a new set of rules in the National Consumer Protection Framework. The social services minister, Amanda Rishworth, announced the changes on Wednesday, with the federal government mandating what it says is the first set of nationally consistent messages around the potential harms of online gambling.

“Online wagering is fast becoming an increasing source of gambling and an increasing source of loss for people,” Rishworth said. “We have consulted widely and, importantly, we have used evidence to inform these taglines.”

From The Independent:

Currently, online gambling companies tell users to “gamble responsibly” in their advertisements.

From early next year, online wagering companies will be required to run a set of new messages in ads they share via TV, radio, apps, digital or print advertising, social media, and websites, with new taglines including:
Chances are you’re about to lose.
Think. Is this a bet you really want to place?
What’s gambling really costing you?
What are you prepared to lose today? Set a deposit limit.
Imagine what you could be buying instead.
You win some. You lose more.
What are you really gambling with?

The ads, in most cases, must be accompanied by the advisory “For free and confidential support call 1800 858 858 or visit gamblinghelponline.org.au”.

Read more here: https://www.theguardian.com/australi...otential-harms

[newcustomeroffer]

To be swiftly followed by alcohol legislation which includes the wording 'drink these six tinnies and chances are you'll be pissed'