Bet365 Commissions Calculations

[playmaker003]

Hi All, I have been using Bet365 recently and have noticed that for every $600 ($587 to be exact) I am earning about $100 commission ($97-9.

Net earnings are always about $300 for bet365 which means that $300 are fees? It seems a little disappointing that for every $600 that is deposited I'm only earning $98 max!

Can any one shed some light on how Bet365 calculate there commissions?

[TheGooner]

It's not based on deposits - but net profits.

Sure - deposits have some indication about the amount of money in play - but depending on the channel you are promoting (sports , casino, poker) you will also have players holding significant bankrolls - and other players who have made withdrawals. The Bet365 stats do not show either of those figures, so it's a bit difficult to know how much money is still floating in the system.

Alternately you might have (say) 75% of your players wipe out - and 25% of your players double their money - meaning that net profit is currently about half of total deposits - and you'd be paid out on that.

You AM might be able to provide more detail to you.

[playmaker003]

Hi TheGooner, I am aware that it is based on Net Profits that's why I mentioned that for every $600 deposit bet365's net profit is $300. My account manager didn't seem to know exactly the calculation but mentioned basically what you said in your response. I was just after something a little more accurate like a algorithm or formula. I am also curious about the other $300 that bet365 didn't Net as well. I love bet365 and will continue to promote them as player retention and value is the highest out of all the brands i promote especially slots. I am just after a more precise explanation!

[TheGooner]

I'm not sure how an explanation can be more precise than a percentage of net profits (other than having exact figures - only your AM has that)
I've been partnered with Bet365 a while (10 years) and my ratio (payments / deposits) varies quite a bit monthly.

That's not surprising because as stated deposits is not the key metric - net profits is.

[Rebecca_J]

Hi Playmaker003,

I will be in touch today in response to your query regarding how bet365 calculate the commissions.

Many Thanks

Rebecca

[justbookies]

Deposits are not revenue so how can you relate earnings directly to deposits? A client could deposit £100 and win £100,000. Or he could deposit £1000 and lose the lot. To draw a direct link between deposits and net revenue is inappropriate.