Casino reviews - 500 words vs. 1000 words in length - SEO performance

[Glueck]

Hi there.

As the topic title indicated, I have had a discussion with my partner wheter reviews and articles above 500 words in lenght, are more competitive in the SERPS. We know wordcount definetly is of great value - but is "more better" ?
We try to structure our articles when possible with subheads, videos to increase time on page, images and infographics.
An overly long article on what I know damage conversion, but can it possibly be offset by a long and informative article for better SERP?

Looking forward to hear your feedback.

[Roulette Zeitung]

We know wordcount definetly is of great value - but is "more better" ?

Of course it's better, because then the reader have a value or can at least decide: Is the content worthless and only another purely SEO scribblings or well written (for him as a reader).

Leopold

(Today Cinderella's prince with catchy melodies i can't get out of my head)
Ƹ̵̡Ӝ̵̨̄ƷƸ̵̡Ӝ̵̨̄Ʒ

[Glueck]

Thx for the answer "Roulette Zeitung".
But I'm still not convinced. Your answer is only refferring to the reader. This parameter is also good for TOP (time on page), but I would like to hear your opinion of how the updated google algorytm would interpretate the 1000 wordcount version vs the 500 word version. ?

[Scampi]

As far as I know, Google prefers around the 500-700 mark. I doubt to many damage it, but it is unlikely to have a positive effect either. You also have to remember that people often don't want to read to much, so an overly long review of a casino is going to get rather tedious and may have the opposite effect to what you are aiming for.

[universal4]

Good way of putting it Joe, I tend to think it is this way also.

You see Glueck, I believe google thinks this way BECAUSE of the reader, since that range is likely best for them also.

Rick
Universal4

[Roulette Zeitung]

Hello Glueck,

Thx for the answer "Roulette Zeitung".
But I'm still not convinced. Your answer is only refferring to the reader. This parameter is also good for TOP (time on page), but I would like to hear your opinion of how the updated google algorytm would interpretate the 1000 wordcount version vs the 500 word version. ?

i am a webmaster, but try to write articles, the readers have a value in reading them because to give respect.
If you are surfing through the internet and are searching e.g. for a cake recipe, then you don't want to read rubbish. It's not impossible to couple SEO with unique and valuable content, but this takes time and effort.

To your question: I write articles with 500 words, 800 words, over 1000 words and over 2000 words. And there is absolutely no difference in ranking because my experience and no kitchen table theory is that Google is looking, what you are writing in total, which content exist with all articles, on every place on your site, if Google is allowed to follow.

If you have ONE SEO article e.g. optimized with the keywords "hangover breakfast" but the rest of your articles are only targeted for "foot fetish", then it does not really matter, how many words your articles includes, and, on the other hand, it you have a smooth convergence in all articles, then you can write (at least) 500, 1000 or more words.

You know, every day things can be changed in Google, and then everything is wrong at once what was right before. Every webmaster still has the Damocles sword hanging over him.

Leopold

[edgarf76]

I have read the longer the article is the better it is for a persons site. However @gamblingjoe @universal4 make compelling points. Google does want the best for the readers, and a lot of people will shy away from a huge article like 1000-2000.

[Roulette Zeitung]

edgarf76,

what is your opinion: Do you believe, readers have a value from a meaningless "article", so worthless, that it must be hidden from readers at the bottom of the page, filled with "tricks" like underline, italic and bold keywords and linktexts?

My opinion because of the word "content": Everybody should serve as an example, have to show his paces.

The core area of my website relates to a better educated target group that has high expectations with regard to the content. And i am not alone, but many webmaster don't know it, don't care about it and many are thinking, visitors of gambling related websites are complete morons and can cheaply fobbed off with rubbish.

Everybody have to decide, if he makes a high expectations of himself or not.
And i repeat: The visitors of our websites are no complete morons and shouldn't cheaply fobbed off with rubbish.

Dear webmaster, what do you think, if you are searching for a medicine or want book a trip, and the website, you are visiting, have a worthless content, that don't help you, filled with cheap SEO "tricks", only a bannerfarm to other sites?

Yes, if you are a better educated internet surfer, then you will shake your head, leave, never come back and says to yourself: "The website owner must be a complete moron."

Leopold

[edgarf76]

My opinion about what readers get value from content are the followingL


reading something that they find useful
content that they intended to find
an interesting read
something that the reader learns from
something on the readers education level, this is something that is IMO important.

Not everyone went to the same schools, scored the same thing on their SATS, had the same concentration in university. I think there has to be a happy medium.


To answer your first question, no I do not think there is any value to the reader in using bold, underline, and italic. I learned this when I first started to learn Seo when I used SEO ninja. The wordpress plugin gives you a rating of 1-100 based on the aforementioned techniques.

[Glueck]

Okay. Think I get the point by now.
Damn it. Just had one of my content writers add up 500 extra words for a review, but just think I will leave it for now .

[Glueck]

If anybody would like to take a look, the article and casino review I'm referring to is here: http://www.gluecksspielschule.de/onl...-casino-2.html
Whole site is build in wordpress, but I stille have some doubts about how I should maximize conversion for this site?
Best regards.

[SlotsAff]

You should write a review that is useful for the reader - don't look at how many words it is. Just write away and cover all the points you want to cover. That way it's natural.

[Roulette Zeitung]

An article with 1000 or more words is, if written from a serious webmaster, always a professional article, specialized and with a great value and you should have respect for the hard work to create something like that.

Any other article can have a value too, and the best answer in this thread for this kind of article is the following:

You should write a review that is useful for the reader - don't look at how many words it is. Just write away and cover all the points you want to cover. That way it's natural.

This is the right way! Applause!

no I do not think there is any value to the reader in using bold, underline, and italic.

If so, then the question must be allowed: Why you are doing it?

Leopold

[universal4]

It is often much more difiicult to hold a readers attention when the article is too long.

If an article is too long because it keeps making the same points over and over, then you will lose the readers attention, if it is very informative and continues to cover points the reader is looking for then longer articles are ok.

To state that shorter articles are less professional, or that longer ones are automatically better, would be incorrect thinking.

Like has been said a number of different ways now:

You should write a review that is useful for the reader - don't look at how many words it is.

I do think that using bold fonts, underlines or italics can be effective, if it is used to help draw a readers attention to a point being made and not done just for seo. I use these a little here and there but not too often.

Rick
Universal4