Conversion issues - suggestions?

Hi all,

I wasn't quite sure where to post this, but I could do with some help about conversions.

I've been in the poker vertical for the last few months which I know is fairly competitive, but I've got a fairly good domain name (bestpokerbonus) and over the course of the last few months I've managed to get the site up to top spot (on a good day) for its primary keywords and on a not-so-good day I'm in the top three in the UK. In the US I'm on the first page of Google.

So I'm getting a fair bit of traffic coming in on what should be very good keywords like 'best poker bonus', 'poker bonus' and even 'poker room name bonus' ... but I just don't seem to be seeing many conversions from these terms - and I don't know why.

I can understand that some people might click through, go through the registration options and then decide to do another search when they're faced with the bonus code box, which will over ride my click.

But even when factoring in something like that I can't understand why I'm not seeing more conversions.

Any suggestions people might have would be hugely appreciated.

The site URL is http://www.bestpokerbonus.co.uk

Thanks very much in advance.

you have a good website.

I think that your keywords are not good. With their you can't have much traffic and then not many players.