Do people actually read reviews?

I can only speak for myself and I can say that I definitely read reviews before I register on a sports betting or online casino site. But I made the experience that some comparison sites write too positive about an operator and just want readers to register. That makes it harder to believe what they write. There are some honest and trustworthy review sites tho as trustpilot or even better forums with reports of real users.

Depends also from the culture of the visitor. Some cultures tend to read from top to bottom including footer. Others they just read the header and some content above the fold and click. So need to adapt

google always reads your reviews. Summary helps players make a quick decision to click or if they want to read more.

With our experience most of the players are reading the reviews but it depends for sure also about the country the player is come from.

I think yes, like everyone before they go to buy something they also go to read review. Gambling is going to use a lot of money so they will read your review and other site's review.

I completely agree with you, it depends on whether the visitor is looking for, a quick and specific solution or just browsing around for information and boredom. Age and country also play a big role here.


All successful SEO projects do not invest so much time without a reason, money and effort in high-quality and interesting texts combined with user-friendly and clear masks.

I think that people read reviews, because they are afraid to get money first of all, as for me. I trust the reviews more (not on YouTube, of course), but just somewhere in Google to look at the successes and defeats of players - it gives more confidence to the casino.

I've noticed they're better for conversions in certain markets. I've seen a lot of affiliates do well off them in the Scandinavian market.

If I was about to deposit a $1,000 into an online casino, I will firstly make sure that's it's not a scam operation by reading several reviews about it. I always do that before I buy anything online. I hate getting scammed or ripped off.

Well I read. Although, knowing people are lazy they probably read only the titles and what bonuses they can claim :D Just my wild guess though.

We at casinowow have enormous amount of content. I doubt that people would read all of the information provided on our website. But i completely agree that people click on the links when scrolling around the pages.

if a player wants to try a new casino, he/she rather checks its reviews before depositing.

Yes, 100% they do. My marketing company runs analysis for behaviourial patterns online and between 2016-2018 there was a noticable increase in users 'checking out' any products/services. I think there is always an element of those that just want to click through to offer asap but having good, informative reviews with a nice call to action is definitely going to increase conversions overall.

Reviews are left mostly by those who were deceived in the casino)) As usual, you do a good thing - they will post hell, screw up - there will be reviews everywhere. People read, of course. I know from myself that it is important for me someone else's opinion about the project.