Does integration off odds convert/monetize well?

Hi,

I have a site that offers football fixtures, results and live scores. Currently, I monetize it with banners from bookmakers. A lot of these kind of sites have integrated odds, like soccerway.com has for example.

My question is if the integration of odds of a bookmaker or odds comparison of many bookmakers in fixtures and live scores converts/monetize well? Is it worth to subscribe to such a feed, like txodds.com or let someone build a script like this.

Thanks,

Ben