Featured Snippet Listing Two Websites? Ever Seen This Before?

[PROFRBcom]

https://gyazo.com/756d1f73c0cdf3c6c4d9f1fd2078393a



In this Google search result, there is a featured snippet result up top. However, that snippet comes from two sources. The text is from redchippoker and the image is from my site, professionalrakeback. I've never seen a mixed search result like this before. I also find it odd that the snippet comes from results that are anywhere from 5th to 9th ranked for this search term, rather than from something in the top 3?


Anyone have any insight into this?

[Stevie Maverick Mac]

I've seen this in fact it's not as rare as you think.

The image Google has obviously overlayed and realised it's useful to people while the snippet has also highlighted the full answer. It allows 2 sites to be featured at the top to give people with the most relevant information a chance.

It's a great invention from Google and it's very common for sites lower down to be displayed. I don't know if there is schema involved in it but I assume it has some play in what Google feature. Given that sites typically lower down the rankings work harder than the top (sites already there focus on converting than ranking higher) it's always likely the lower ranking sites have much better content.

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[PROFRBcom]

Ty for the info. I used to have top rankings for this term. Now I have them with a ****** image... *sigh*

[Stevie Maverick Mac]

Don't sigh, Google is sent to test webmasters.

I have seen Google take snipped from the top site too. So I would look at this

*how old is your content
The newer, more update answer is likely to be the featured(although exact metric is not known)
*is it long winded to the answer? If Google can't easily read the answer then it won't feature you. Remember this has been done by an algorithm not a person.
*why does your competitor appear? Take a good look at what they do, check the code to see if it's schema or if there is anything you can replicate but don't replicate the exact content or you will end up with a penalty

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