Gaze into a Crystal Ball - Will 2016 be better than 2015?

Calendar year 2016 is right around the corner, so if you have not yet thought about or set goals for the new year, now is a good time.

Share your plans for the upcoming year - what are you going to do new or differently to make the new year different than 2015?

And gaze into your crystal ball and hazard a guess as to how your revenue in 2016 will compare to your 2015 revenue. Will it be better? Will it be worse? By a lot or by a little? And be sure to share the reasons you think it will change for the better or for the worse.

This is a long-standing annual poll question, so if you are interested in seeing how folks viewed the future in past years, take a look at any of the following threads:

Gaze into a Crystal Ball - Will 2015 be better than 2014?
Gaze into a Crystal Ball - Will 2014 be better than 2013?
Gaze into a Crystal Ball - Will 2013 be better than 2012?
Gaze into a Crystal Ball - Will 2012 be better than 2011?
Gaze into a Crystal Ball - Will 2011 be better than 2010?
Gaze into a Crystal Ball - Will 2010 be better than 2009?

Michael

I have Gazed into mine and I can only see Good Things ahead for all of you ...2016 will bring you what you deserve with all the hard work and dedication you guys put in im sure of it...Have a Very Merry X Miss and a Great Festive Season!

based on the recent developments of this industry in the last 3 years I believe the growing trend will be more
moderate in 2016 so I voted 11%-20%.

Happy New Year Everyone 8-)

Fruity Casa & Affiliates invested into self-improvement and other good things related to it's growth, through the whole 2015th, so next year should be a year of return of investments and it's fruits :)

I have already started seeing significant increases over the last few months, namely because I have stopped working on 50+ mini-sites and have been focusing most of my efforts on 1 large quality site.

If you keep on working hard 2016 Will bring you succes!!

i wish everybody a succesfull 2016. And a lot of rev share!!!

I've gone for 11% to 20% as I like to be realistic and not expect too much over things I can't always control :D We'll continue to work hard as we did in 2015 and believe hard work pays off, so anything more than 11% to 20% would be a nice bonus!

Touching on what Sweet Bet said, I agree and much more priority will be going into top quality sites.

Happy New Year to Every One ..and Here's to a great 2016 :D

11-20% for me, slightly more bullish than last year where the impact of POCT was forecast (quite rightly it would seem) to have kept a lid on bottom-line growth. Having weathered that storm and a big year in prospect with the added bonus of a new Olympics golf event & the Ryder Cup I'd hope to see more forward momentum in 2016.

Best of luck for the year folks :)

Increased regulatory costs equals less of a pie to share. Market saturation and further consolidation mean revenues of established affiliates will suffer. Reneging of contracts likely to gather pace now that precedence has been set.

Whilst gaming turnover should continue to increase, profits won't and the folk at the bottom of the food chain (affiliates) will suffer foremost. I would certainly advise the bigger affiliates to change the scene by making sure they have contracts that will be ''border-proof''. Smaller affiliates will need to find their niche and make sure they are not naive.

The recent betsson case (re-tagging) opened our eyes a bit wider. It's rather ironic that Betsson said they had been stolen from, when it was really the ''affiliate'' who had seen his customer re-tagged and thus lost income.

Skybet reneging means affiliates have seen income derided overnight!

Increased dipping by the likes of Paddy Power have meant lower income for the affiliate. And, it's as though they can manipulate however they so wish!

Last but not least are increased borders. To name one, Betfairs withdrawal from Canada -- but their are loads of other situations.

With regards to income, i would guess the more established affiliate will see shrinkage of about 20%.

That doesn't mean it's all doom and gloom, since growth can still be achieved through market awareness and getting increased traffic to your site. Nevertheless, changes to the pricing structure might need to be considered! More like advertising rather than affiliation !

Here's hoping for the best!!

I am planning for major growth and expansion in 2016. My prediction is 50-100% increase in my revenues if I can break into a few other niches and sub-niches.

The overall state of the industry is obviously going to be a factor in the level of success, but if the industry stayed as it is today, then I'd predict those growth figures for my business, I can only control my end of the bargain though.

It should do well in 2016, my opinion 11% to 20%.

I agree with Syndicate.

I do expect growth, but regulations also seem to mean that affiliate programs are breaking terms (SkyBet) or just stealing (Betsson) to cut their cost. And these are the things that have come out. How many programs will be shaving and re-tagging behind the screens? Although I totally do not agree with this kind of behaviour, it seem that things like 50% lifetime revenue share for every affiliate are not part of a profitable business model in a regulated market.

I've gone for 20-30% growth because I believe I can implement tactics to get more traffic and better conversions.
But these are simple onsite website based changes and not a reflection on the industry as a whole.

It's hard to see how the overall market can get any worse - it's already pretty fragmented and restricted.
So assuming status quo then I will target +20 to 30%

I vote for 11% to 20% growth, few new brands should show up on my market and I won't make the same mistakes I've made this year. Of course I can't predict how law will change but I'm full of hope for this 2016. As TheGooner said many markets are restricted right now, but IMO goverments will try to get more money from gambling, so they should open a bit more on entertainment sector, especially gambling.