I'm very pleased to report the twenty third issue of the GPWA Times Magazine is back from the printer and is being distributed at the International Casino Exhibition (ICE) in London now, and will be distributed at the London Affiliate Conference this Friday and Saturday. It is also available online now plus it will also be mailed out to all of our members who have provided us with a mailing address (see details below to make sure we mail you a copy).
Our cover story comes from Lorien Pilling, who tells us the consolidation is now the name of the game in our industry, and that being more corporate doesn't necessarily mean being better. He then discusses some of the "growing pains" affiliates will have to endure as a result of the current flurry of mergers and acquisitions.
Also in this issue, we have photos from the the fall BAC and EiG conferences in Barcelona and G2E in Las Vegas. Gary Beal presents 12 (well, actually 36) SEO tips for the new year. Paul Riley gives us his view of how to read between the lines of the PR that Google releases when rolling out algorithm updates, Deanna Dobson explains how affiliates can learn a lot about successful marketing from the 1992 movie <i>Glengarry Glen Ross</i>, and Jeremy Enke shares with poker affiliates and operators his invaluable perspective on what is likely to happen in 2013 and beyond.
This issue features interviews with four very astute affiliates: Freebetsuk7 and webanalysissolutions (formerly windrawwin) from England, byebyebaby from the Netherlands, and raphnix from the Philippines. We also have interviews with four very dedicated affiliate managers: Ilan Nachmani of Brightshare, Lee-Ann Johnstone of Neteller, Marit Von Stedingk of Affiliate Republic, and Bernard Marantelli of the soon-to-be-launched Colossus Bet affiate program.
And there are the usual Departments - webmaster news, numbers, notable quotes, a calendar of upcoming industry happenings, an updated list of GPWA sponsors, and a new inductee to the APCW Wall of Shame.
You can see the complete twenty third issue of the GPWA Times Magazine online
now in our new online flip book forat. Just follow this link:
GPWA Times Magazine - Issue 23.
How to Subscribe
Of course, if you are not able to pick up a copy in person at the ICE or LAC conferences, we would be more than happy to mail you a copy. If you are already registered on the GPWA site, then to subscribe to the GPWA Times Magazine just click on the "Edit My Details" option under the "My Account" menu bar navigation item (you need to be logged in for this option to be available). If you fill in your mailing address information in your profile, we will mail a copy of the magazine to you and we'll also include some prior issues if we have not already sent you them. If you are not already registered on the GPWA website, then just click the "Join GPWA" link above the navigation bar, and follow the "Register Now" link on that page, being sure to provide your mailing address when you register.
We will be mailing out the new issue next week, so be sure to add or update your information by the end of next week to be included in this issue's mailing.
Once you enter your mailing address you will automatically receive future issues.
Michael