GPWA Times Magazine issue 62 now available online and at iGB L!VE in London next week

[MichaelCorfman]

I’m pleased to announce the digital edition of the 62nd issue of the GPWA Times Magazine is now available online.

Free hard copies of the new issue will be available next week at iGB L!VE, which is being held for the first time in London. The GPWA will be there, so we hope you will stop by Stand A43 to say hello and pick up your copy. APCW Show Host J Todd, GPWA Program Director Anthony, GPWA Program Manager Nicole and I will be there.

We will also be mailing it to all GPWA members, so please be sure to provide your correct mailing address if you would like to receive a copy (see more details at the end of this announcement).

GPWA Times Magazine – Sixty-Second Issue Cover

GPWAtimes.org/magazine/issue-62

This issue is packed with essential iGaming insights. iGaming marketing expert, Catie Di Stefano, reveals how social media can be your competitive edge in today's crowded affiliate market. Elsewhere, longtime GPWA member Connie Burstin explores affiliate marketing in regulated markets, emphasizing why an excellent player experience trumps bonus offers for long-term success.

Milan Novakovic returns to discuss the crucial role of content's tone, language, and context in building player trust. Plus, Adam Doyle from LexisNexis Risk Solutions sheds light on the rising threat of bonus abuse, explaining how fraudsters exploit promotions, endangering both affiliate commissions and operator margins.

We're excited to bring you two new affiliate Q&As with GPWA members Adam Axelsson (whose GPWA username is “Adam Axelsson”) from Sweden and Travis Gottfried (“TravG”) from the U.S. Plus, we had the opportunity to chat with Boomerang Partners’ Affiliate Team Lead Darina Sharban (Boomerang_Darina).

Beyond strategy, we've captured the excitement of the record-breaking Barcelona debuts of iGB Affiliate and ICE with a 10-page photo gallery from January's gatherings. We also present a GPWA poll about which chatbots our members utilize, a GPWA forum thread about using AI for content briefs, and, of course, a new inductee into the APCW Wall of Shame.

You can read the new issue online now on the GPWAtimes.org website. Just click on your choice of the inks below:

GPWA Times Magazine - Issue 62 - Direct link to the first page of the magazine; or
GPWA Times Magazine - Issue 62 - Full table of contents with links to articles.

How to Subscribe

In order to receive a hard copy of the new issue, visit www.GPWAtimes.org/subscribe/

If you are already registered on the GPWA site, then just click on the subscription registration link and fill in your mailing address information (you need to be logged in on the GPWA website) and we will mail a copy of the magazine to you. If you are not already registered on the GPWA website, click on the new member registration link first, fill in the information and visit the "My Magazine Subscription" page once you have registered.

Hope to see you in London!

Michael

[NoDepositCasinos]

I liked Catie Di Stefano’s article on the use of social media in the affiliate business. In principle, I agree with everything and enjoyed reading it, but I am not sure if the investment required for a good social media strategy is worthwhile for affiliates who are just starting out or have small teams. I think the fact that running ads on social media has become a nightmare also plays a role. The other article I liked was Milan Novakovic’s; it resonated with me because I work in several languages, and I find it easy to focus too much on the correct way of writing and overlook the variations in the way people actually speak depending on their location.

[universal4]

Thanks nice insight on the articles. Could be thought inspiring for others as they visit and read the articles also.

Rick
Universal4

[dapbet]

Good range on articles, and enjoyed learning how the industry tackles various challenges.