View Poll Results: Has your affiliate business ever borrowed money?

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  • No, I have never borrowed money for my business and never would.

    18 50.00%
  • No, I have never borrowed money for my business, but I am willing to do so.

    7 19.44%
  • Yes, I have loaned personal money of mine to my business.

    6 16.67%
  • Yes, I have borrowed money from family or friends for my business.

    3 8.33%
  • Yes, I have borrowed money from a bank to loan to my business.

    2 5.56%
  • Yes, my business has directly taken out a business loan.

    1 2.78%
  • Other (please explain in a post).

    2 5.56%
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  1. #1
    MichaelCorfman's Avatar
    MichaelCorfman is offline GPWA Executive Director
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    Question Has your affiliate business ever borrowed money?

    Businesses often have needs for funds above and beyond what their cash flow provides. That can be as true for an affiliate business as it is for any other business.

    Frequently small businesses use different sources of funds than might be the case for large commercial businesses. As the owner of a small business you might loan personal funds to the business, or you might have family or friends that will loan funds for a period of time. You might be able to borrow using your home as collateral, and loan funds to your business on that basis. Or you might arrange a commercial loan directly to the business if the business is deemed credit worthy by a commercial bank or other lender.

    I'm thinking about this today because I have borrowed money for business at different points in time, and today I visited my bank to discuss possible future loans and terms. Actually, I've used almost all of the methods mentioned above at one time or another. In my case it has mostly been tied to some sort of business acquisition (for example, buying the GPWA), or more recently buying a small building for our company offices. Personally, I'm a firm believer in borrowing funds for the right types of business purposes. But it does create a lot of pressure to make sure future business results provide the income necessary to pay it back.

    Besides voting in the poll, I invite you to share your philosophy on borrowing money to support your business. Is it something you would ever do? Why or why not?

    Michael
    GPWA Executive Director, Casino City CEO, Friend to the Village Idiot

    Resources for Affiliates: iGamingDirectory.com, iGamingAffiliatePrograms.com, GamingMeets.com

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  3. #2
    Cash Bonus's Avatar
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    I voted for the first option. Personally, this has never really been an issue for me.

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    cryptocasinoscc (12 December 2018)

  5. #3
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    Hello Dear vtyunby65

    So, you are one of the lucky friends here which have adequate funds or always starting with small investments.

    Cheers

    Quote Originally Posted by vtyunby65 View Post
    I voted for the first option. Personally, this has never really been an issue for me.

  6. #4
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    Well, I think the third option is the most natural for single affiliates to get started. When starting out I had to use my own personal funds to pay for hosting and other associated costs.
    Last edited by DaftDog; 13 December 2018 at 12:56 am. Reason: grammar

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  8. #5
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    Quote Originally Posted by DaftDog View Post
    Well, I think the third option is the most natural for single affiliates to get started. When starting out I had to use my own personal funds to pay for hosting and other associated costs.
    Yes true, but that was maybe 50$ or so.
    That's really the beauty of the SEO business, you can virtually start it with no or very little costs when you are willing to put in the time to do everything by yourself (and I'd assume that everyone has internet access and a PC to "borrow" to his business).

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  10. #6
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    No, I've never needed to have to borrow money either, I can code and build websites myself and anything I don't know on a technical level, I research. General running costs are covered by the payments received.

    Probably why I'm failing so badly....

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  12. #7
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    In almost 20 years of being in this business, I've never borrowed money to set it up or fund it. I learned to do most things myself and started when this industry was very young and there was a lot of crazy money floating around. Those days are long gone.

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  14. #8
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    My business got a loan from me as a private person.

    I don't see myself borrowing money. I do not plan to do any major acquisitions that would need such a loan. I do not have the organization nor the infrastructure for a big acquisition, also not interested because of the current situation in the gambling affiliate landscape with on-going regulations, privacy rules, privacy settings, tracking issues, closing programs, rogue programs, etc. A loan would also limit my freedom and flexibility. I also wouldn't like if things go bad with the business that a bank or credit company is involved and pressuring.

    But of course, that are personal choices and opinions. Some super affiliates were built with loans.

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  16. #9
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    I put about 1,000 in at the start of the business to get a freelancer to build me a custom Wordpress theme with some neat affiliate features that none of the generic affiliate templates could get near, and some of that money was also put into SEO. But loans, nope, never needed to really after that initial investment.

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  18. #10
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    Quote Originally Posted by sweetbet View Post
    In almost 20 years of being in this business, I've never borrowed money to set it up or fund it. I learned to do most things myself and started when this industry was very young and there was a lot of crazy money floating around. Those days are long gone.
    Me, too except I have been in the affiliate industry since 1995.


    Sent from my iPhone using Tapatalk Pro

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  20. #11
    MJM
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    Not a traditional loan but an operator I will remain forever grateful too gave us an advance on commissions of 10k back in 2008 and that was enough to never look back - helped us break out of a rut where we were only earning four digits a month and within 3 months we took it to five digits s month. Spent the entire 10k on content, btw.

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  22. #12
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    I'm thinking about it. Loans are good if you use them to drive your business forward.

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    MikeOck (10 January 2019)

  24. #13
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    Well done indeed!

    I think that kind of operators does not exist anymore. I would like to know the name of the operator and your site if it is not private.


    Quote Originally Posted by MJM View Post
    Not a traditional loan but an operator I will remain forever grateful too gave us an advance on commissions of 10k back in 2008 and that was enough to never look back - helped us break out of a rut where we were only earning four digits a month and within 3 months we took it to five digits s month. Spent the entire 10k on content, btw.

  25. #14
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    I remember a quote from Mark Cuban (Dallas Mavs), "only idiots start a business on loan".

    Of course, it all depends on the situation.

    I did borrow money from friends and family.

    I believe a business can be healthy if you loan money early to drive it forward.

    If you`re looking for loans 1-2 years down the road, I`s say that`s a dead end, as far as affiliates go.
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  26. #15
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    This is cool. Could you please elaborate in what way did you put the money in content? Thanks.

    Quote Originally Posted by MJM View Post
    Not a traditional loan but an operator I will remain forever grateful too gave us an advance on commissions of 10k back in 2008 and that was enough to never look back - helped us break out of a rut where we were only earning four digits a month and within 3 months we took it to five digits s month. Spent the entire 10k on content, btw.
    Betdistrict.com - free betting tips & previews
    Happybags.ro - romanian e-commerce website
    WW2HistoryBook - World War Two Library

  27. #16
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    Debt... lol. The stress is not worth it in any way, shape, or form.

    Like my grandfather used to tell me, "If you do not have the money to buy something outright, you can not afford it."

  28. #17
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    If you need a loan for an affiliate gaming website (or collection of websites) then you're not doing it correctly.
    Affiliation done correctly is a cash-generating operation with low overheads.

    The only reason I can imagine is to accelerate growth speed beyond your ability to generate cash.
    However, that's fraught with risk if your actual affiliate techniques are not selling enough.

    Far better to grow organically as generated funds permit.

  29. #18
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    Istarted my business which I did not need big money that time so I have neverborrowed money.

  30. #19
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    We have been very fortunate and successful not to need to borrow. Working smart and working hard should generate the revenue to succeed and grow.
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    Want to try the StatsDrone for free for 30 days? Would you like a demo? DM me!

  31. #20
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    No, I've never needed to have to borrow money.It's lucky that

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