How many real iGaming affiliates do you think there are there in the world?

**MichaelCorfman** · 27 January 2010, 1:43 pm

Quite a few folks earn some money promoting online gambling. If we consider anyone who has actually earned and been paid some money for promoting online gambling in the last year to be a real iGaming affiliate, how many such affiliates do you think there are? And be sure to tell us how you came up with that number.

And if you know of any reports or statistics that provide information about the number of actual affiliates, please share them with us.

Michael

**thepokerkeep** · 27 January 2010, 3:01 pm

My estimate is..... drum roll please....... 21,500

I based this number on the following google searches:

Results 1 - 10 of about 19,200,000 for poker forum.
Results 1 - 10 of about 232,000,000 for casino forum.

I then took these totals and divided by 100 - a completely random number I chose based on the fact that most major forums are listed multiple times and many forums are still listed even though they are no longer operating. Then there are the forums with multiple affiliates and the affiliates who don't have a forum at all.....

As you can see, my method was very scientific and will be correct within a 50% margin of error approximately 19 times out of 20.

**Doolally** · 29 January 2010, 11:53 am

I've gone for less than 5000.

Purely random guess based very roughly on the membership here (approx. 10000) and expecting 60% of members to have left the business since registering or making no money leaves me at 4000. Assuming only 80% of affiliates are registered takes me to around the 5000 mark.

**affeurope** · 31 January 2010, 10:02 am

I think there might be as many as 50000 but the amount that makes a player or more a month has to be around 5000 I think

**hazo** · 31 January 2010, 11:49 am

There were 2000 at LAC right? So I went x10. I reckon about 1/10 would go to a conference, possibly a lower rate. Min 20k IMO.

**gamblingbutler** · 1 February 2010, 3:59 am

ImhO 30,000 is a realistic number. I think that there are many many many Asian affiliates out there that do not bother to go to conferences or frequent the affiliate forums.... and if you think about all the spammers who are surely making money through this - maybe without even running a website at all - I think 30,000 is maybe even too low. Ok, maybe it is unfair to call them "real Igaming affiliates" but then again, technically they are.

**TheGooner** · 1 February 2010, 6:22 am

If we consider anyone who has actually earned and been paid some money for promoting online gambling in the last year to be a real iGaming affiliate

based on your loose definition Michael - then I'd suggest that the number is somewhere between 500,000 to 1,000,000

This is because your definition includes the "introduce a friend" schemes, all the CPA get rich quick sites and the myriad of poker, casino, bingo and sports sites out there that manage a few sales each year.

The world wide web is huge as demonstrated by the Pokerkeeps search.

If your question was the number of affiliates that earn $5,000+ per month, then I think that you'd be down to as low as 5,000 to 10,000 (just 1%).

**lauferb** · 1 February 2010, 7:22 am

it's quite interesting question...
also it's interesting to know where these affiliate spend their time?
as Michael told me in LAC, only 5% of the affiliates are registered in CAP and 25% registered in GPWA (please correct me Michael if I distorted what you said)
so in which other forums and places is it possible to find the other affiliates...
?

**universal4** · 1 February 2010, 2:15 pm

If the minimum amount of income of $5000 per month is considered, I would guess well below the 5000 mark.

Rick
Universal4

**alexpratt** · 1 February 2010, 4:58 pm

I voted 50-75k.....maybe I am wrong....It all depends what you define as an affiliate as I am seeing more and more mainstream guys coming in that have traffic and are looking into monitising it differently, for example we had The Telegraph and Daily Mirror at LAC, on top of that you have all the retail affiliates doing bits of gaming (A4U have a 20k database which is in the majority UK!) Affiliate Summit has 4.5k attendees and then of course we have new markets constantly opening for example a hell of a lot of our new attendees are Eastern European and Russian.

Around the whole world there must be at least 30k surely.....

**Dominique** · 1 February 2010, 5:43 pm

Well, 9,098 are registered at GPWA and 9,864 are registered at CAP, and at least half of these are in both places, so that's neither here nor there.

And only a small percentage frequent message boards at all anyway.

If you want to figure everyone who makes any money at all, I would imagine almost 100,000.

However, if you want to know how many make a living, it would be way way lower. Maybe 5000 would be my guess.

**Nandakishore** · 1 February 2010, 7:18 pm

I voted 35-40. Just a guess.

**affeurope** · 2 February 2010, 8:17 am

is there any definite method we could use to find out?

How are we defining a gaming affiliate here?

**Skinski** · 2 February 2010, 8:29 am

My guess would be the numbers are up there for folk that have made a little something like a buck or two, probably well over a 100k. But much fewer that make a decent living....maybe 20 to 30k.

**MichaelCorfman** · 2 February 2010, 9:28 am

Originally Posted by lauferb

it's quite interesting question...
also it's interesting to know where these affiliate spend their time?
as Michael told me in LAC, only 5% of the affiliates are registered in CAP and 25% registered in GPWA (please correct me Michael if I distorted what you said)
so in which other forums and places is it possible to find the other affiliates...
?

I said that my guess was between 5% and 25% of active affiliates were GPWA forum members, but that I had no real basis for that opinion. And I also said that we were going to be working on increasing the GPWA's reach through a variety of methods. In terms of comparing the GPWA with CAP the only thing I would have said is that the GPWA forum is currently more active and that the GPWA currently has more active members too.

Michael

**buyonaut** · 2 February 2010, 12:25 pm

I voted at least 5000 and less than 10 000. That is a wild guess, not an research but my thinking about it went this way;

- There must be at least 5000 English language affiliates that are making the living out of it (or they have sites on English)
- 500 Spanish
- then at least 500-1000 from Russia and Europe (France, NL, De, Scandinavia, Balkans etc)
- minimum of 1500 up to 3000 Asian guys that we never heard or will hear off (that market is so vague to me that I just stretched this number in some acceptable range)

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