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  1. #41
    Triple7 is offline Private Member
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    Quote Originally Posted by baldidiot View Post
    I wouldn't consider it fraudulent. Not if they're actually getting a proper review of the program out of it and they actually could get listed if they pass the review.

    So maybe it wouldn't work in gooners case if he has very high thresholds, but if you are actually listing people who pass it I don't see the issue. I believe there are a few affiliates that do this, has been discussed a few times on the forums.
    I agree here.

    In 99% of all cased of cold mailing a brand doesn't fit into the website or isn't interesting:

    - not the right audience, sometimes they don't even accept the traffic I am targeting;
    - poor reputation
    - poor terms & conditions;
    - not the right payment methods;
    - poor customer services;
    - poor offer with poor terms
    - as a keyword it isn't interesting at all.
    - etc, etc, etc.

    Those cold mailers always are claiming that their casino converts awesome, is the best, etc. So why should I spend time for free in hours of preparing a review if I knew before already that it wouldn't fit for top exposure and for the rest isn't interesting at all....

    If they're so convinced, than pay a listing fee and don't come up with running tests for 40% rev share or whatever.

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  3. #42
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    Renee is offline Sponsor Affiliate Program
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    Quote Originally Posted by Triple7 View Post
    In 99% of all cased of cold mailing a brand doesn't fit into the website or isn't interesting:

    - not the right audience, sometimes they don't even accept the traffic I am targeting;
    - poor reputation
    - poor terms & conditions;
    - not the right payment methods;
    - poor customer services;
    - poor offer with poor terms
    - as a keyword it isn't interesting at all.
    - etc, etc, etc.
    If an affiliate I contacted didn't want to list our brands for any of these reasons, I would appreciate it greatly if they could reply and say these are the reasons we don't want to push you right now.
    That gives me the opportunity to go and change them if I can, and go back to them.

    If they are just excuses and they don't want to push our brands because they just don't like us for X reason, that opinion is also greatly appreciated because I will then never email them ever again.

    For example, I received an email from an affiliate last week after I took the time to fill out their extensive form for ALL of our brands (even though they have taken over sites that have been promoting us for years), and send them all the info they asked for, tell me they won't be promoting us because we only have Microgaming software. I'll admit, it pissed me off because it took me a lot of time to put all that information together, but I appreciate the honest response and as such I won't contact them again.
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    Best Affiliate Manager - CAP Awards 2008
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    Best Casino Affiliate Manager - iGB Affiliate Awards 2010

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  5. #43
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    good4bonus is offline Private Member
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    Quote Originally Posted by Renee View Post
    If an affiliate I contacted didn't want to list our brands for any of these reasons, I would appreciate it greatly if they could reply and say these are the reasons we don't want to push you right now.
    That gives me the opportunity to go and change them if I can, and go back to them.

    If they are just excuses and they don't want to push our brands because they just don't like us for X reason, that opinion is also greatly appreciated because I will then never email them ever again.

    For example, I received an email from an affiliate last week after I took the time to fill out their extensive form for ALL of our brands (even though they have taken over sites that have been promoting us for years), and send them all the info they asked for, tell me they won't be promoting us because we only have Microgaming software. I'll admit, it pissed me off because it took me a lot of time to put all that information together, but I appreciate the honest response and as such I won't contact them again.
    sorry my honesty but, if that same affiliate had been promoting CR for years, is already "tired" (way of say) of know that all the brands are use MG only.

  6. #44
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    Quote Originally Posted by Renee View Post
    If an affiliate I contacted didn't want to list our brands for any of these reasons, I would appreciate it greatly if they could reply and say these are the reasons we don't want to push you right now.
    That gives me the opportunity to go and change them if I can, and go back to them.

    If they are just excuses and they don't want to push our brands because they just don't like us for X reason, that opinion is also greatly appreciated because I will then never email them ever again.

    For example, I received an email from an affiliate last week after I took the time to fill out their extensive form for ALL of our brands (even though they have taken over sites that have been promoting us for years), and send them all the info they asked for, tell me they won't be promoting us because we only have Microgaming software. I'll admit, it pissed me off because it took me a lot of time to put all that information together, but I appreciate the honest response and as such I won't contact them again.
    We all know Renee Mate is one in a million. For the average Joe affiliate manager, who's background has nothing to do with this industry and it's his/her first year, things look different. Put on your list a few more known managers and that's all, you can use your hands to count them.

    It's no secret that brands are better off using low wage new inexperienced managers, than paying high salary + a percentage to someone who's been around for 10-15-20 years. And sometimes they give you a review of what their training looked like and when you hear the word 'Alexa' as a ranking tool, and what not, you get the idea of how comprehensive it was.

    This is why in my first post I mentioned that, it's better to start off with a very very short introduction, get to know what type of person you are dealing with (for both sides) and then proceed with a business proposal. Much like in real life meetings.

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  8. #45
    Triple7 is offline Private Member
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    Quote Originally Posted by Renee View Post
    If an affiliate I contacted didn't want to list our brands for any of these reasons, I would appreciate it greatly if they could reply and say these are the reasons we don't want to push you right now.
    That gives me the opportunity to go and change them if I can, and go back to them.

    If they are just excuses and they don't want to push our brands because they just don't like us for X reason, that opinion is also greatly appreciated because I will then never email them ever again.

    For example, I received an email from an affiliate last week after I took the time to fill out their extensive form for ALL of our brands (even though they have taken over sites that have been promoting us for years), and send them all the info they asked for, tell me they won't be promoting us because we only have Microgaming software. I'll admit, it pissed me off because it took me a lot of time to put all that information together, but I appreciate the honest response and as such I won't contact them again.
    Unfortunately not every manager is like this. Many of them still want you to push their brand, even if they don't have any payment methods for the market you're targeting, don't have the licenses needed, are not competitive compared with other brands on top spots, etc. Or even want me to push other verticals on a casino website. I guess many of them are paid on commission base and don't care if it works well.

    I do agree it's very harsh to complete extensive forms for a lot of brands to hear after that that exposure is refused because of something the affiliate could have seen in a split of a second. I would not ask to complete 31 extensive forms and refuse to publish the reviews...

    On the other hand, it's harsh too for an affiliate to spend hours in checking a casino to conclude that the helpdesk is not professional, some games seem to be not working, the terms are not very ok, a bunch of player complaints are on the net, their affiliate program has some quota, problems, etc.

    I've tried it with a "quick scan". Having a look a few minutes and give an indication. But for 9/10 of affiliate managers that was the sign to start some endless discussion and trying to get you to do the complete review.

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