Hybrid Deals

[casionmark]

Hi -

I have a hybrid CPA / Rev Share deal set up with an operator. To my mind that means the CPA is ring-fenced and paid on acquisition of the customer regardless of what happens to the revenue from that customer. Now they are saying thats not true - negative revenue can also eat through the CPAs as well as the rev share amount.

Anyone else experience that before? For me its always been the CPA is a separate, ring-fenced figure.

Mark

[JamieG1981]

Hi -

I have a hybrid CPA / Rev Share deal set up with an operator. To my mind that means the CPA is ring-fenced and paid on acquisition of the customer regardless of what happens to the revenue from that customer. Now they are saying thats not true - negative revenue can also eat through the CPAs as well as the rev share amount.

Anyone else experience that before? For me its always been the CPA is a separate, ring-fenced figure.

Mark

We when possible always work on a Hybrid deal, we have been caught out the same way as you have in the past.

When we negotiate new deals we always bring up you're point above to make sure the CPA is ring fenched.

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[Agentti]

Yes, basically 95% and any decent program count the CPA earnings seperate and the possible negative netrev will not affect the CPA earnings. If the CPA earnings and netrev do "bundle" they will never bring it up when negotiating the deal. It´s basically a ****** way to steal your money as they pull that card when payment is due and state "this is how we do it with everyone" It´s a scumbag move. Always try to remember to bring this up when negotiating the deal. You learn this the hard way quite many times as did we...

[JoeHarris]

Shouldn't be like that but check the T&Cs from when you signed up.

[VladKing]

It's unfair affiliate T&C, when you agree hybrid deal, rev share shouldn't influence on CPA

[thecasinowizard]

Always check T&C, but normally cpa shouldn't be influenced!

[PROFRBcom]

I say call out the operator. Here and at AGD. Let everyone know who is doing this scummy crap so that they feel some negative economic repercussions.

[agsgroup]

Shouldn't affect it, but some have tried it on in the past; it's totally shady. Going forward I always ask about this when negotiating new deals.