The two initiatives are part of an updated Code of Practice for safer gambling introduced by the Irish Bookmakers’ Association’s (IBA) which outlines a comprehensive set of industry commitments across a range of player protection measures. All IBA members, including Boylesports, Flutter Entertainment, Entain and Independent operators will adopt this latest version of the Code. They will be joined in this by other major operators, including Bet365, Betway, The Kindred Group and many more.
IBA Chairperson, Sharon Byrne, states, “We recognise that there is a need for the industry to continue to develop the highest of standards for safer gambling. We believe in particular, that the credit card ban and the ‘whistle-to-whistle’ advertising restrictions are significant steps on that path.”
“The IBA has long called for the establishment of a regulator in Ireland”, says Byrne, “and we welcome the Government’s commitment to legislating for that in the coming period.”
“This Code is not the answer to problem gambling and we believe there is more that can be done within the forum provided by a regulator. However, we believe that these measures continue the journey the industry has been on in recent years, to ensure standards are increased for all.”