New Information Provided About Affiliate Programs

One of the goals of the GPWA is to provide information to affiliates to enable them to make fully informed decisions about whether or not they should work with specific affiliate program. One size does not fit all, and a program that might be a fine partner for a large established affiliate might be a bad partner for a newer or smaller affiliate.

We are expanding the information we will be providing to include the following program characteristics in a new highlights section near the top of our sponsor program listings:

Activity Quota: This will indicate if the affiliate must achieve a specific quota, such as referring new depositing players, in order to receive the normal earnings offered by the program or in order for an affiliate account to remain open. The specific quota and the effects of not meeting the quota will be documented if there is one, or we will note that there is no quota.

Earnings Time Limited: If there are any limitations or restrictions on the commissions earned by an affiliate based on the length of time since a player was referred or made an initial deposit, those limitations will be documented, or we will note there are no such limitations.

Earnings Location Limited: If there are any limitations or restrictions on the commissions earned by an affiliate for an active player based on the player's geographic location, those limitations will be documented, or we will note there are no such limitations.

Negative Carryover: We will document if negative affiliate earnings are always carried forward, never carried forward, or sometimes carried forward. In the case where they are sometimes carried forward we will explain how and under what circumstances. For example, they may be quarantined and only carried forward against future earnings from specific players who caused the loss.

Earnings Bundled: We will document if earnings from multiple properties operated by a program are bundled together or not.

Tracking Cookie Duration: We will document how long tracking cookies indicating a specific affiliate referred a player remain in effect.

Tracking Cookies Overwritten: We will document if tracking cookies are overwritten so the most recent affiliate referring a player will receive credit for the player, or if tracking cookies are not overwritten so that the original referring affiliate will receive credit for the player.

So far we have added this information for about a dozen affiliate programs. Over the next several weeks we will see that this information is gathered and published for all sponsor programs.

We welcome suggestions for additional information to gather and publish. For example, we intend to follow this initial project with one to gather withdrawal requirements by payment method for each affiliate program.

Michael

In addition to the GPWA website, sponsor listings on the APCW.org website have been updated to include this additional information. Also, the more comprehensive affiliate program directory listed on iGamingAffiliatePrograms.com now also includes this information when it is available.

Michael

Interesting... Thx Mike

Interesting, I didn t know that Affutd after 2 months have negative carryover.

Where can we see these additional reviews, Michael?

Mr. C. can you please add if the program will give proper credit to the affiliate when cross promotion their brands by :

A. website(s) links out.
B. adding the (latest referrer) affiliate btag in promo emails ?

Thank you for the suggestion GCG.

Michael also suggested, in internal discussions, that it would be a good idea to gather data of how programs deal with cross marketing within their brands.

We are still working on getting the initial attributes posted, will keep you updated.

Quote:

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Originally Posted by HodgeyBoy

Where can we see these additional reviews, Michael?

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They will be posted on the program profile page.

Quote:

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Originally Posted by Anthony

Thank you for the suggestion GCG.

Michael also suggested, in internal discussions, that it would be a good idea to gather data of how programs deal with cross marketing within their brands.

We are still working on getting the initial attributes posted, will keep you updated.

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Very much appreciated, affiliates need to know this.

Sorry to bump an old thread, but thought it'd be neater to ask this here....

Any chance of including licensing information on the affiliate program information pages (or even just the new program introduction posts)? Might not be too straight forward if a program has multiple brands in multiple jurisdictions, but whether or not they're UK licensed is one of the first things I look at these days (and I imagine aff's who operate in other regulated markets may do the same).

Thank you for the suggestion.

We can add UK licensed info to the introduction thread. We will be adding affiliate tracking software to the intro as well.

Awesome - cheers, Anthony!

Interesting indeed, thanx Mike

definitely a great move by you. Many Thanks !

I would also like to see if they're involved in working together with people that do illegal activities and the # of non payments to affiliates.