New Proposed FTC Blog Guidlines

[nascar1]

Well it's a good thing that aff managers have lots of spare time on their hands if this get through.

"The FTC is apparently planning to monitor blogs for paid reviews under new regulations (pdf) that could come into force (in one form or another) this summer.

Lots of bloggers do paid reviews and even more make money from affiliate links so this is a major issue. However it’s not just bloggers who are at risk here – advertisers and merchants giving the affiliate commissions are liable for anything a blogger writes about their product......"

Read the rest here: http://www.blogstorm.co.uk/ftc-guidelines/

[Engineer]

LOL -- the FTC has no jurisdiction outside the U.S.

[casinojack]

sounds familiar

https://www.gpwa.org/forum/usa-affil...ad-181728.html

[belgamo]

Yeah, I can almost see this one being feasible.

[Focalclick]

I'd be curious as to how they are going to monitor and track this. It's going to have to require a team of thousands to keep up with all the sites.

Mark