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  1. #1
    alexpratt's Avatar
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    Default Online gaming and entertainment company 2UP enters agreement to buy online pokies/slo

    I had never heard of 2UP before? Anyone else?


    Listed online gaming and entertainment company 2UP Gaming PLC (2GM:GR) has entered into an agreement to purchase an online pokies/slots affiliate business that is part of a global USD$6.7 billion industry.

    The agreement, subject to due-diligence, is for the WebPokies.com and OnlinePokies.com.au domains that provide links to internet gaming services for a worldwide audience.

    2UP managing director Peter Bentley says the purchase is an excellent strategic fit for the company providing immediate cash flow.

    “A report released earlier this year noted online poker and casino operations account for almost half of the USD$13.49 billion international internet gambling market,” Mr Bentley says.

    “Entering the affiliate business forms part of 2UP’s long-term plans to become a major international online gaming and entertainment company.

    “This purchase is for a long-established business with solid earnings, however we believe the revenues can be significantly increased through 2UP’s distribution network in Asia, India and around the world.”

    Affiliate sites act as portals to enable visitors to locate and access online slot machines or pokies by redirecting them to casinos who pay for either traffic or a sale of their product. Many online casinos have affiliate programs driving traffic to their chosen domain.

    OnlinePokies.com.au commenced in 2006 and acquired WebPokies.com in 2010. Both domains have demonstrated cumulative growth in players, revenues and earnings.
    Mr Bentley says online gaming is currently experiencing exponential growth with signs for the sector to increase dramatically over the next few years.

    “The growth of online gaming is particularly relevant in Europe, where governments are seeking to capture tax revenues by regulating the market,” Mr Bentley says.
    “A recent report by KPMG states cash-strapped governments around the world may consider relaxing current online gaming rules and restrictions in order to provide a much needed boost to tax revenues.

    “If promoted properly, affiliate businesses can be extremely profitable, especially if they have standout URL’s such as these.”

    2UP, with offices in the UK and Australia, listed on the Frankfurt Stock Exchange in early May and has already seen a solid growth in its share price.
    It recently finalised a partnership deal with one of Asia’s largest pool betting companies ToteDaddy.

    The deal will see 2UP’s range of popular gaming and wagering products made available to ToteDaddy’s substantial global membership base providing 2UP with immediate high-traffic exposure to the Asian online gaming market.

    The company has an online gaming license granted until 2025 to capitalise on its market positioning.

    The first game to be released from 2UP is its live streaming and animated versions of the classic Australian coin-tossing game.

    This will be underpinned by other unique and established gaming and wagering options to be released as part of its growth plans.
    iGB Affiliate - The biggest magazine and events for affiliates in igaming

  2. #2
    Imperator's Avatar
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    2UP ? I checked their site and they don't have a single product. What exactly do they offer?

  3. #3
    2UP
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    Hi there,
    You probably haven’t heard of 2UP yet as we are still in the development stages, but we’ve got some great things coming up. When we are completely up and running, the wagering and gaming functions on our website will be operating for visitors to use. I will keep you up to date and let you know when the full launch is underway. In the meantime, I welcome any feedback you may have. Just drop us a line, info (at) 2up.com.

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  5. #4
    indprofessor is offline New Member
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    Default Don't believe the ramping hype

    This company is a sham. Do a google search. It is your friend here.

    There is no operating website, besides a graphic that looks like it could be one.

    They employ a PR firm to leak articles onto the internet to ramp up their price.

    There are no customers.

    Their founder, Marino Sussich, appears to have a history of cybersquatting and legal squabbles and no history in the gambling business.

    The manager Peter Bentley, according to linkedin runs other businesses.

    They are "listed" on a 3000 euro exchange in Germany. Their share price is probably based on interparty exchanges that make it appear to be liquidity.

    Their "London" office happens to share an address with 1000+ other businesses.

    Seen all this before.

    WARNING!!! Don't waste your time.

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  7. #5
    david_tamworth is offline Public Member
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    Default 2Up

    Quote Originally Posted by indprofessor View Post
    This company is a sham. Do a google search. It is your friend here.

    There is no operating website, besides a graphic that looks like it could be one.

    They employ a PR firm to leak articles onto the internet to ramp up their price.

    There are no customers.

    Their founder, Marino Sussich, appears to have a history of cybersquatting and legal squabbles and no history in the gambling business.

    The manager Peter Bentley, according to linkedin runs other businesses.

    They are "listed" on a 3000 euro exchange in Germany. Their share price is probably based on interparty exchanges that make it appear to be liquidity.

    Their "London" office happens to share an address with 1000+ other businesses.

    Seen all this before.

    WARNING!!! Don't waste your time.
    indprofessor - what makes you so sure? Do you think this is a scam? It sounds worrying that there are companies out there that would do this. How can you be sure this is a sham? Sounds dodgy.

  8. #6
    2UP
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    Indprofessor,

    Your comments are vexatious, inappropriate and without substance.

    As this seems to be your first (and only) post regarding us we question your credibility by posting anonymous comments on a credible industry forum.

    We take any concerns that people may have about our business very seriously.

    As such we ask that if you have an issue please refer it directly to the company and not through a forum for industry professionals.

  9. #7
    universal4's Avatar
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    Well to be honest 2UP,

    You don't really have much of a posting history here either....

    In fact you have a total of 2 posts and both of them were in this thread....you only created the account after some one made you aware of this thread...

    You are right, this is a VERY credible forum.

    The original poster that was questioning the validity of the offer has a right to ask questions of others here, and was looking for general information in case any of the other members here knew of you or your company....

    Indprofessor was just making observations and giving his opinion....

    I encourage YOU to stick around a while and get to know some of the members here.

    Obviously you and your company are NOT well known at all and maybe having a presence here could change that....

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  11. #8
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    rak
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    info about the company. Aussie interests listing on Frankfurt Stock exchange. Interesting.

    http://2up . com/ - lots of information about the company on their website?

    http://online.casinocity.com/software/2up-gaming-plc/

    http://www.boerse-frankfurt.de/EN/in...N=GB00B64R3093

    http://www.scribd.com/doc/59452945/2...rtnership-deal
    Last edited by rak; 6 September 2011 at 8:55 am.

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  13. #9
    JeffKean is offline Public Member
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    Hi 2UP,
    Welcome to the forum of haters.
    Many affiliates are bitter individuals who do nothing but hate on others, well done on your aquisitions and good luck in the future.

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    Quote Originally Posted by JeffKean View Post
    Hi 2UP,
    Welcome to the forum of haters.
    Many affiliates are bitter individuals who do nothing but hate on others, well done on your aquisitions and good luck in the future.
    JeffKean that is an unfair and very immature assessment, I don't join in with most these threads but I read them with interest.

    Operators in this industry offer little if any transparency to their dealings and most have given little reason for affiliates to trust their word, if anything quite the opposite.

    Just because affiliates choose to scrutinize these programs and do due diligence on the people behind the operation because it is the source of their living it doesn't mean they are 'hating'.

    Perhaps when you have been screwed over you'll appreciate the help that this forum provides, hopefully people will remember this thread and won't 'hate' with you.

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  17. #11
    rak's Avatar
    rak
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    Agrees with davemerry above on his post, but I also don't believe indprofessor post. Its an account with 1 post, it makes a bunch of statements without showing proof. 2up actually says in there first post "You probably haven’t heard of 2UP yet as we are still in the development stages"

    ... companies all start from somewhere.

  18. #12
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    Hmmm, me thinks the 2up protests too much. Can someone check and make sure 2up and JeffKean are not the same - odd that they both popped out of nowhere... and make the same abrasive type posts.

  19. #13
    david_tamworth is offline Public Member
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    I tend to agree with rak. Indoprofessor's post stinks of someone hating them, or out to do them harm. All companies start from somewhere and at least they've been honest about it.

  20. #14
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    I'm not a 'hater,' but you can definitely chalk me up to a skeptic.

    Quote Originally Posted by david_tamworth View Post
    All companies start from somewhere and at least they've been honest about it.
    Have they been honest? Reading lines such as these, one would think this was a large company:

    2UP, with offices in the UK and Australia, listed on the Frankfurt Stock Exchange in early May and has already seen a solid growth in its share price. It recently finalised a partnership deal with one of Asia’s largest pool betting companies ToteDaddy.
    Listed online gaming and entertainment company 2UP Gaming PLC (2GM:GR) has entered into an agreement to purchase an online pokies/slots affiliate business that is part of a global USD$6.7 billion industry.
    “This purchase is for a long-established business with solid earnings, however we believe the revenues can be significantly increased through 2UP’s distribution network in Asia, India and around the world.”
    But then when you begin to dissect the entire PR piece, it appears that it has been written with much fluff and little substance. The most important line being:

    The agreement, subject to due-diligence, is for the WebPokies.com and OnlinePokies.com.au domains that provide links to internet gaming services for a worldwide audience.
    So cutting to the chase, there is no completed deal and even if the deal IS completed, this is simply the purchase of a couple of sites (which happens every day).

    Also misleading is the PR piece regarding the 'partnership' between 2up and ToteDaddy. Sure, there may be an agreement to use a bit of 2up's software, however the PR is written in a way that it looks as if 2up is a true partner. There is a big difference between leasing software and a full business partnership.

    While I'm at it, I'd like to know more about this 'license' that is mentioned in 2up's most recent PR piece.

    As I said, I'm not a hater, but I AM skeptical and I would genuinely appreciate more in-depth information.

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  22. #15
    obagnato is offline New Member
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    Quote Originally Posted by david_tamworth View Post
    indprofessor - what makes you so sure? Do you think this is a scam? It sounds worrying that there are companies out there that would do this. How can you be sure this is a sham? Sounds dodgy.
    I live down/under . a few big names here , that have roll with 2UP. and keep with them , the Return , will be sweet ,
    400 percent return / let it ride / as i know you can not buy in at the moment , so lets say it a shame for others . that have not done thier homework , with 2UP..yet from /5cent out lay , and a return , 62cent ,,,,i have done my home work ,

  23. #16
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    never to late ,shares 2up 62cent ,

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    @obagnato--just curious as to who directed you to this thread???

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  26. #18
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    I wondered that too Greedy.....

    It almost appears he might be shilling for the stock??

    Rick
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  28. #19
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    Quote Originally Posted by universal4 View Post
    I wondered that too Greedy.....

    It almost appears he might be shilling for the stock??

    Rick
    Universal4
    I'm gonna guess that obnagato has some direct connection to this Peter Bentley guy. obnagato states he's from 'down under' (as is Peter Bentley) and claims to be so savvy as to pick up a growing penny stock, yet can't write comprehensible English. I'd put money on the fact that obnagato speaks clear English, IS educated enough to write as an articulate adult, but chose not to, as to somehow further mislead.

    IMO, obnagato has done the opposite of what he/she was hoping to do with his/her postings. Rather than bring some positive light on 2up, obnagato just gives more reasons to be skeptical of this company.

  29. #20
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    Maybe I spoke to soon by saying obnagato is 'savvy': 2UP Gaming PLC (2GM:GR)

    obnagato should be a bit more up on 2up, before shilling for them.

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