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  1. #1
    The Buzz's Avatar
    The Buzz is offline GPWA Gossip Hound
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    February 2007
    Newton, MA
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    Default PartyGaming, bwin merger to be completed by end of March

    The major merger between online gambling giants PartyGaming and bwin will be official on March 31. The merger will create the world's largest online gambling company.

    The GPWA has the press release:

    VIENNA, Austria -- (PRESS RELEASE) -- Following the almost unanimous approval of the merger at the extraordinary general meetings of both bwin Interactive Entertainment AG (bwin) and PartyGaming Plc. (PartyGaming) on 28 January 2011, the proposed merger was formally entered into the companies’ register by the Vienna Commercial Court on 15 March 2011. Subject to the formal approval from the supreme court in Gibraltar, the merger is expected to complete on 31 March 2011.

    Share trading on the stock exchange

    bwin shares (ISIN AT0000767553) will cease trading on the Vienna Stock Exchange at close of business on 25 March 2011. For administrative reasons, trading in bwin shares on the Vienna Stock Exchange must be suspended for three days prior to completion and also on the day of completion itself (31 March 2011). On 1 April 2011, existing bwin shareholders will receive 12.23 depositary interests (ISIN GI000A0MV757) for each bwin share free of charge. These depository interests can then be traded on the London Stock Exchange under the ticker symbol BPTY.L.

    The exchange ratio of 12.23 depositary interests for each bwin share will result in so-called ‘fractional entitlements’, rights to fractions of depositary interests that cannot be traded on the London Stock Exchange. In accordance with the terms of the merger, these entitlements will be disposed of, and the proceeds of sale credited to the original beneficiaries (former bwin shareholders) in a process that may take up to two weeks. The disposal of fractional entitlements is also without cost to bwin shareholders.

    Anti-trust approvals received

    Following the approval of the merger in Germany by the Federal Cartel Office and in Austria by the Federal Competition Authority, bwin has now also received anti-trust approval from the relevant authorities in Romania.


    The new depositary interests will carry a dividend entitlement with effect from 1 January 2010. The company’s dividend policy will be determined by the new board of digital entertainment plc over the next few months.

  2. #2
    LazyRiver's Avatar
    LazyRiver is offline Private Member
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    November 2007
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    I wonder what product / branding / affiliate strategy they going to launch in the mid-long term ...

    I was personally never interested in promoting Party, but I have to say bwin's product is top-notch.

  3. #3
    cassy is offline Public Member
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    January 2011
    Las Vegas, Nevada
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    Another collaboration of two big companies is indeed to be await by online players. If it's one of the world's largest online gambling company then, we are to be ensure that their products are of exceptional characteristics. For sure, many players will be looking forward to this incoming merger!

  4. #4
    best.hands is offline Public Member
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    July 2010
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    I want to see something good about this merger, consumers and affiliates-wise, because I think this is more of like 'one saving the other' merger and nothing special.

  5. #5
    davenewgates's Avatar
    davenewgates is offline Public Member
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    June 2010
    Over the Web
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    If it is talked to be the biggest online gambling company, i am hoping they have the biggest and most effective strategy compared to other affiliate site.

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