Lots of stories out there about how much money PartyGaming lost in the first half of this year (pre-tax deficit of $47.1 million), but an interesting note in The Motley Fool reports that affiliates are part of the main reason PartyPoker is recovering from the massive hit it took when the UIGEA passed.
Story is focused on whether investors should think about buying Party stock again. Complete version here ...The total number of new non-U.S. customers has jumped 83% to around 404,000, helped by an increased focus on affiliates (individuals and websites that help bring in new customers in exchange for a share of their revenue).
http://www.fool.co.uk/news/investing...o-turn-up.aspx