Perfect SEO Ratio of keyword strenght through link buiding and branding?

[gamblingbutler]

Everyone on this forum has his or her hands full with doing SEO for their websites on a daily basis. We all know the importance of back links and most of us know how to get them etc.

But now I would like to hear some thoughts on the perfect ratio (or close to optimal ratio) of strengthening your keyword(s) and strengthening your brand name when linking back to your website.

Would you rather have many backlinks that look like this:

Read more about this topic on*yourdomain.com*

or

Read more about *this topic by using your keyword* on yourdomain.com

While I know that there is never a perfect or close to optimal strategy for anything in this business, we would really appreciate your comments about it

** embrace the hyperlink

[craig96]

Natural looking links is what you need to be looking for so having "keywords" and "URL" are both needed.

I once read somewhere that you need to make links like your Mum would make. If your Mum linked to a site she liked she would not use KWs such as "online poker", she would use URLs and click here, check out my son's site, etc.

[gamblingbutler]

Natural looking links is what you need to be looking for so having "keywords" and "URL" are both needed.

I once read somewhere that you need to make links like your Mum would make. If your Mum linked to a site she liked she would not use KWs such as "online poker", she would use URLs and click here, check out my son's site, etc.

Yes agreed. But if you were to apply a mix. What would be the ratio?

[craig96]

I would not pick a ratio as a guide personally with each KW having 25% each. Build links as URLs and then as brand names, get KWs and then just randomly target a few KWs that you are not going after.

When you think about it most of your links would naturally be your brand name or your URL name.

At a ratio guess with what you were asking I would say 50% URL and brand name and 50% KWs.

[gamblingbutler]

Thanks, that helps.

[cassy]

As for me, i prefer using both of the techniques alternately. Taking a look on the result for each technique would help me on what to prefer the most.