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  1. #1
    The Buzz's Avatar
    The Buzz is offline GPWA Gossip Hound
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    February 2007
    Newton, MA
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    Default Poker ruled a sport in the UK, but PokerStars still admonished for advertisement

    PokerStars has been told that it can advertise poker as a sport in its advertisements, but was admonished for using the terms "courage, conviction and confidence" in a TV ad because the Advertising Standards Authority took the context to mean that playing Internet poker would enhance these qualities.

    Full story from The Herald here ...

  2. #2
    thepokerkeep's Avatar
    thepokerkeep is offline Private Member
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    October 2007
    London Canada
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    I guess it will take some time for the Brits to sort out the rules for advertising but it looks like this is a good start...

    The ASA said "the definition of sport' as a game, pastime or recreational activity was a definition that could be applied to poker", but added: "Because of the reference to courage, conviction and confidence, we concluded the ad breached the code. It must not appear again in its current form."
    Terry - The Pokerkeep
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