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  1. #1
    Trent242 is offline New Member
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    Default Which sport affiliate to start of with?

    Hi all

    First timer here...

    Could any of you give me some pointers / indicators on which affiliate program ( offering sports odds for all sports, but mainly football, rugby and volleyball ) would be best to start of with, for a new site?

    Thanks!

  2. #2
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    Hey Trent, do you have a particular geographic market that you'll be targeting players from?
    Consultant Affiliate Manager
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  3. #3
    Trent242 is offline New Member
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    Quote Originally Posted by HodgeyBoy View Post
    Hey Trent, do you have a particular geographic market that you'll be targeting players from?
    Chiefly the UK and EU.

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    Why start with one? It always helps to diversify in this industry, eggs in baskets and all that.

    You should also go for a balance. You can't go far wrong with the big bookies (e.g Bet365), they are harder to send accounts too as they are more saturated but when you do send accounts retention tends to be better as there is more for the player/punter to do. This will help you build long term revenue.

    Sign up to some newer brands too, they will be easier to send accounts to and will generate you some short term revenue while you grow your account bases with your bigger operators.

    That's my 2 cents any way.

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    It might be worth checking out unibet

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    Unibet is crap from my experience.

    Sent from my SM-N9005 using Tapatalk

  8. #7
    Trent242 is offline New Member
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    Thanks for your responses. I have applied to Ladbrokes, Betway, Coral, 10Bet, Paddypower and Betclic.
    Taking long to get responses though. Been more than 48 hours...

    Does anyone know: Does Bet-at-home provide odds feed?

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    Be careful with Paddy Power, they are not great unless you are a massive affiliate. No cross product, very low base rev, you will need to be sending 100's of accounts to negotiate out of.

    bet-at-home have no UK bonus or horse racing btw.

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    Trent242 is offline New Member
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    Quote Originally Posted by Mattbar View Post
    Be careful with Paddy Power, they are not great unless you are a massive affiliate. No cross product, very low base rev, you will need to be sending 100's of accounts to negotiate out of.

    bet-at-home have no UK bonus or horse racing btw.
    How do you mean "negotiate out of"?

    (Is anyone else's spacebar doing weird things when typing in the forums?)

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    Quote Originally Posted by Trent242 View Post
    (Is anyone else's spacebar doing weird things when typing in the forums?)
    Yes mine doesn't make spaces when I first type - I have to go back & edit them in!
    Only happens on this forum...

    As a casino (only) affiliate I have dumped all those guys you listed due to VERY unfriendly affy terms, namely NCO and quotas.
    Sorry, I haven't a clue who else to suggest for sports - but I wish you luck!

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    Mattbar's Avatar
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    Quote Originally Posted by Trent242 View Post
    How do you mean "negotiate out of"?
    With most programs you will get an introductory deal after which you will drop back to a basic revenue (around 25-30% commonly) and terms. If you send enough accounts or guarantee positions then you can usually negotiate better terms. Some will do this more readily than others.

    Paddy Power, in my experience, don't like affiliates unless you are sending 100's of accounts. They prefer to focus on direct marketing (hence all the TV ads). They also don't pay cross product as standard, so if you sign up a sports player and they play casino you won't earn a penny from the casino revenue. They are also a nightmare to get in touch with and they are rude when they do reply. I would put them last on your list.

    Oh and my space bar is fine!

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    Quote Originally Posted by Trent242 View Post
    Thanks for your responses. I have applied to Ladbrokes, Betway, Coral, 10Bet, Paddypower and Betclic.
    Taking long to get responses though. Been more than 48 hours...

    Does anyone know: Does Bet-at-home provide odds feed?

    Consider adding Bet365 as well. There is a lot of competition but if you can find a niche and convert, you'll be rewarded with good player retention.

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    Quote Originally Posted by Trent242 View Post
    How do you mean "negotiate out of"?

    (Is anyone else's spacebar doing weird things when typing in the forums?)
    .

    If you're using Chrome, try adding a "." then a page break or two before you start typing your reply. Just as I did in this message.

    Its a bug in the forum software, we have the same issue in one of our forums.

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    If you're set on 5 brands on display I would recommend taking 3 big bankers like 365, Coral and Paddy's and then trailing/rotating your 2 remaining spots with the smaller, less familiar brands (Grosvenor Sports [cough cough]) which have much more headroom for growth and less brand saturation.
    Consultant Affiliate Manager
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    Alex RB is offline Former Affiliate Manager
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    Think it depends what of site/channel you are promoting. For example, if enhanced offers, I would add Betfair (they are doing good here), if trust is a primary, I would go for bet365, if good CPA deal of a prio, then someone of the others might be better here (Skybet, Coral).

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    slawko is offline Public Member
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    Thank You HodgeyBoy for advice

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  19. #17
    CKeller is offline New Member
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    Hey Trent,

    Yes, bet-at-home do provide odds feed + recently they have made upgrades.

    William Hill also respond quickly to affiliate applications after a live chat.

    Cheers!

  20. #18
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    Quote Originally Posted by Trent242 View Post
    Does anyone know: Does Bet-at-home provide odds feed?
    yes, bet-at-home.com provides a XML feed to its affiliates. We have even updated some new features, here you could find further details if you are interested in it: https://www.gpwa.org/forum/new-featu...ds-231487.html

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