An unexpected African GEO that might surprise you

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A GEO That Actually Surprises You

If you think Africa is already overheated, then you haven't run traffic to the Democratic Republic of Congo yet. Here are a few interesting facts about the market:

• 116M people
  
• 60M with internet (and counting)
  
• $250M GGR per year

What makes it work:

• Low competition → cheap CPC/CPL
  
• Mobile money (M-Pesa, Airtel, Orange, Africell) — convenient and fast deposits
  
• Audience is growing, and you can work with both low-cost and high-cost traffic
  

Traffic holds steady year-round, with sharp spikes around major local holidays like Independence Day and New Year.

If you're looking for a new GEO to test, contact PIN-UP Partners managerand get a personalized CPA rate.