Vernons Removing Sign Up Offer

Vernons are removing their sign up deal and replacing it with their existing acca insurance.

They claim this will not affect traffic and they will get higher value players. Surely they realise they are going to be pulled from every single free bets and bonuses table around?

Their £25 risk free bet wasn't even that good, I am sure it wasn't costing them a huge amount?

Quote:

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Dear affiliates,
We're happy to announce a new offer for Vernons sport: 50GBP accumulator cash back. Accumulator Cashback is available on bets of 6-folds, 7-folds, 8-folds, 9-folds and 10-folds using any selection. This offer will replace our existing 25GBP free bet offer on the 18th of April 2016. This new offer has been tailored to your players. It will increase our already high player value and give a new boost in conversion. We are always looking for new and creative ways to help you monetise your traffic and animate your websites.
The new offer is already available on www.netplayaffiliates.com , all you need to do is to login and get the appropriate creatives. Please note that the 25GBP offer will not be offered to any players past the 18th of this month. Banners hosted by us will be switched to the new offer. We strongly encourage you to modify your content and display to match our new offer. Nobody wants disappointed players.
For any questions or requests, don't hesitate to contact your affiliate manager.
Best regards,
Netplay Affiliates

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I've emailed them and suggested this is an atrocious idea, anyone else working with Netplay should do the same before they make a monumental mistake.

wow, I doubt even they can possibly believe replacing a signup bonus with an acca insurance coupon (which is already available everywhere and with better terms) is a good thing.