Virgin Games’ Affiliate programme shortlisted for A4U Affiliate Marketing Awards 2008
London, Friday 29 May 2008 – Virgin Games (www.virgingames.com) has been shortlisted for an A4U Affiliate Marketing Award in the ‘Gaming and Casino’ category by an independent panel consisting of some of the most experienced practitioners across the sector. The event is organised by the A4U forum, the largest UK affiliate community, and the winner will be announced at the Award ceremony on Thursday 5th June at the Sheraton Park Lane Hotel, London.
The A4U Affiliate Marketing Awards rewards excellence and innovation in the opinion of both affiliates and experienced affiliate marketers. Virgin Games was one of only four companies to be shortlisted for the ‘Gaming and Casino’ category, where nominees were judged on innovation, creativeness, fulfilment of objectives, commercial impact and overall effectiveness.
Pierrick Leveque, Head of Affiliates, Virgin Games, commented:
“We are delighted to be shortlisted for the ‘Gaming and Casino’ category of the highly reputable A4U Affiliate Marketing Awards. We are constantly developing and updating our programme to ensure that our affiliate partners are being provided with the tools, customer service and help they need to promote Virgin Games’ portfolio of products efficiently.
“For our work to be recognised by the largest affiliate community in the UK is an honour for Virgin Games, and a testimony to the quality and commitment of the affiliate partners we are working with. We are thrilled to be nominated in the ‘Gaming and Casino’ category along with highly reputable affiliate operations, and we are looking forward to the results of the Awards ceremony next week.”
The Virgin Games’ Affiliate program is run by Virgin Games, a wholly owned subsidiary of Virgin.com Ltd. Virgin Games Affiliates has been in operation since 2005, and aims to offer affiliates the reporting and marketing tools they need in order to promote its services efficiently and effectively.
There will be 16 prestigious awards up for grabs at the A4U Affiliate Marketing Awards on Thursday 5th June 2008, split into two distinct categories to reflect all areas of affiliate marketing; nine Industry Awards, including five Vertical Sector Categories, and seven Publishers’ and Community’s Choice Awards.
Each category will have a highly commended entrant and an overall winner.
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Notes to Editors:
About Virgin Games
Virgin Games (http://www.virgingames.com), a subsidiary of Virgin.com Ltd, launched in June 2004 and has quickly established itself as one of the leading gaming websites in the UK. Virgin Games comprises four distinct offerings:
• Virgin Casino, part of the Wagerworks network, brings consumers classic casino offerings like blackjack and roulette, as well as great feature slots like Monopoly, Cluedo, Elvis Multi-strike and the highly popular Mega-jackpots progressive games, with a seeding value of £1,500,000
• Virgin Poker, part of the Boss Media network, offers a huge array of games and content for beginners through to experienced pros – as well as the most generous loyalty scheme in the industry
• Virgin Bingo, part of the St Minver network, offers cash prizes worth thousands of pounds in the progressive jackpots, as well as featuring regular celebrity guests in the Virgin chatroom
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