What do you prefer: a no-deposit or deposit player bonus?

[maxpot]

Echoing some others in this thread, I think that Sky's offerings are so strong as to motivate conversions that other operators wouldn't get with the same promotion.

[DeannaD_IA]

Echoing some others in this thread, I think that Sky's offerings are so strong as to motivate conversions that other operators wouldn't get with the same promotion.

Hi Aaron - cheers I know performance is going quite well for you. Have you signed up yet for the January Sky Poker affiliate promotion? I believe I sent you a personal invite to do so.

Deanna

[Dean_Leyland]

Hi,

Good to see feedback on the no deposit bonus is fairly positive.

I think the key thing to note is the fact that we don't just offer a NDB without a good loyalty scheme to back it up and convert those players. We offer four products at Sky (Sports, Casino, Poker and Bingo), all of which are now on the £10 NDB. We started it with Poker and then slowly rolled it our across the others as we saw how powerful it was becoming.

Our loyalty programs are as follows:

Sports
£20 in free bets per month or £20 of the customers Sky TV bill

Poker
Cash for points, offering a cash value on each poker point earned and crediting that back as cashback at the end of each month

Bingo
Bingo gems, the more traditional loyalty scheme, the more points earned, the higher the cash or bonus value these points can be exchanged for

Casino
The only product we don't have a set loyalty program for. We offer a monthly cashback whereby we would select a period during the month (usually between 2-5 days) and offer up to 25% of net loses back.

So far these seem to be doing the trick in converting players, long may that continue