What percentage of the affiliate programs you work with are new additions?

[MichaelCorfman]

There are many good affiliate programs that GPWA members work with year after year. But the marketplace is a dynamic one, and there are good programs that were not GPWA sponsors a year ago, and a few programs have disappeared. The geographic locations from which sites accept players can change, and conversion rates and payment terms and rates and other aspects of affiliate program terms and conditions can change. All of these factors are reasons affiliates might add new programs and drop old programs.

This week's poll asks how much change you have undergone in the past year in terms of the programs you work with. What percent of the programs you work with today were you working with a year ago?

Besides answering the poll question, be sure to share your thoughts about why you have dropped and added programs over the past year.

Michael

[Ziggy]

Yes, in many ways, this industry is like a living-breathing organism. It is ever changing.

We see affiliate managers change from one program to another - sometimes its hard to keep track of who I am chatting with on IM!

I voted 51% because I have changed at least that percentage in the past year. As the industry tends to flux in its approach to conversions and retention, so must I.

I think all of us have one thing to stand on: our reputation. Therefore, that is the guiding force for which programs I choose. Sometimes my choice is right; sometimes not.

Therefore, the cleansing process is pretty much a yearly ritual.

[matthewt]

My vote: I added 11% to 20% of the programs I work with today in the past year.

I have 5 years experience as an online casino webmaster. My main casino portal's theme is All No Deposit Casino Offers (FORFREECASINOS.com). This requires me to sign-up at new no deposit casino affiliate programs.

I'd have to say that most webmasters will sign-up for a new program when they want to test commission payouts. Comparing casino client commissions with the same amount of web traffic exposure is a key to keeping your income at it's highest.

Experience with affiliate programs is priceless. I'd guess to say that some programs take away the player's bonus amount from commission, although I really don't know. No deposit offers get a lot of sign-ups with few purchases.

What I do know is that I keep the highest paying clients at the top of my portals.

[pgaming]

I can only speak for myself but I stay clear of programs located in a particular geographic location, such as Cyprus.

greek39