View Poll Results: What's the median monthly loss for all your players?

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  • <$25 USD

    2 20.00%
  • $25-50 USD

    2 20.00%
  • $50-75 USD

    0 0%
  • $75-100 USD

    0 0%
  • $100-150 USD

    1 10.00%
  • >$100 USD

    2 20.00%
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    3 30.00%
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  1. #1
    MichaelBluejay is offline Private Member
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    Default What's your median average player loss per month?

    What's the median monthly loss per player, for all your players? Not your take of the loss, how much the players actually lose?

    This study in Norway suggests that it's the equivalent of $131/mo. in USD. That seems rather high to me.

  2. #2
    PROFRBcom's Avatar
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    Do other affiliates know this number? ****! I have no idea lol.

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    Sherlock (19 January 2021)

  4. #3
    MichaelBluejay is offline Private Member
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    I think most revshare programs let their affiliate see this kind of data. If the affiliate gets paid by CPA or flat monthly fee, then probably not.

  5. #4
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    Quote Originally Posted by MichaelBluejay View Post
    I think most revshare programs let their affiliate see this kind of data. If the affiliate gets paid by CPA or flat monthly fee, then probably not.
    Literally no program we work with provides this figure.

    Most of them provide enough data to calculate it I believe, since all one needs is total revenue, number of active players?

    By the way MichaelBluejay, we have spoken before via email, a few years ago when we emailed you about one of your websites. We were unable to come to any accord, but it is nice to see you on the GPWA again
    Last edited by PROFRBcom; 19 January 2021 at 4:19 pm.

  6. #5
    MichaelBluejay is offline Private Member
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    Hello again, PROFRBcom.

    Let me clarify: I doubt any program lists the median player loss specifically, but I'm guessing most of them list the player loss for each individual player. From there it's a simple matter to copy that data to a spreadsheet or text editor, sort by amount, and then take the middle line.

    Total revenue and number of active players would get you the *average* player loss, but not the median. The average is easily distorted by any whales/high rollers. Median is the more interesting figure to me.

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  8. #6
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    I tried to edit but you replied too quickly, so here's a new post hah

    *EDIT*
    Pulled a small sample from one of our casino only partners for a single month. It so happens this was exactly 100 actives.

    Median $Xx.xx
    Average $Xxx.xx (5.5x higher)

    Curious what you hope to glean by finding the median amount lost by players? If it seems interesting I would be happy to pull much more data than this test sample.
    Last edited by PROFRBcom; 19 January 2021 at 5:25 pm.

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    Strider1973 (21 January 2021)

  10. #7
    MichaelBluejay is offline Private Member
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    I'm just curious, that's all. And it's evidence that most players aren't losing tons of money gambling online.

  11. #8
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    Quote Originally Posted by MichaelBluejay View Post
    I'm just curious, that's all. And it's evidence that most players aren't losing tons of money gambling online.
    Most people are borderline poor, so that would make sense...

    It has always been my contention that out of 1000 players, only 100 make anything more than pennies and of those 100, there may only be 1 whale on average. That is what we are hunting for, those rare whales.

    Everything else is just to keep the business afloat until the whales are speared and harvested.

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  13. #9
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    Like PROFRBcom, it's a handful of bigger players (10-20%) where all the value comes from.
    The middle 80% are between $0 to $1K in TOTAL each month even in bigger sites.

    I looked at one program that does player reporting and has got more high value players for us. It's a combo of sports, casino and poker. After 18 days of January we had 95 actives for around 27K NGR.

    They had an average of -$280, a median of -$80, a high of +$6000, and a low of -$12000.
    Around 60% were losers, 40% winners.

    So I think the number of $130 sounds in the ballpark, however, that doesn't mean that every player is losing $130 each month, especially in sports betting where I'd expect a mix of W and L on a monthly basis eg. WLWLLWLWWLLL

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    Randy Ray (20 January 2021)

  15. #10
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    Median is even more irrelevant than average. It is about whales. If you catch one it is way different if you do not.
    I have no idea for what study good for. Maybe some sociological bullsht.

    The median can be easily recalculated from revenueshare. I am too lazy to do it. Highest average and median will be in the USA, where people generally do not bet 1 USD or so. When I say higest, I mean even by order of magnitude when compared to poor countries. But even average German Joe is not betting much even when he is from rich country. Scandinavians have higher median/average I think.
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  16. #11
    promotiontailor is offline Public Member
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    We know how to extract this information from the affiliate programs.

    DM If you interested to know your player level stats

  17. #12
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    I doubt that OP wanted to know the "median" because most people talk and mean "average".

    I agree that median often has its benefits (because it eliminates spikes) but for us affiliates the average is relevant.
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  18. #13
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    This is actually an interesting metric to look at that I never considered. Will certainly look more closely at this for interest.

  19. #14
    MichaelBluejay is offline Private Member
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    Quote Originally Posted by Strider1973 View Post
    I doubt that OP wanted to know the "median" because most people talk and mean "average".
    No, I definitely meant median. I'm interested in the *typical* player loss.

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    Strider1973 (30 January 2021)

  21. #15
    Nenad is offline Public Member
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    Hmmm, never consider to look into that. It would be interesting to know. I think I'll have a better look at that.

  22. #16
    MichaelBluejay is offline Private Member
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    I just noticed that someone changed the title of my thread, adding the word "average" (so now it makes no sense, asking for the "median average", no such animal). Originally, I just asked for the "median".

  23. #17
    Nenad is offline Public Member
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    Quote Originally Posted by MichaelBluejay View Post
    I just noticed that someone changed the title of my thread, adding the word "average" (so now it makes no sense, asking for the "median average", no such animal). Originally, I just asked for the "median".
    Yes, I believe that median gives a better representation of central tendency than average.

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