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Just been reading the previous thread here on december rev numbers. Juat wondered what peoples expextations are around traffic and conversions are at this time of year also?
Is xmas generally lower traffic - family and party distractions - or better as people on hols and in spending mood?
Personally i think xmas to new year may be good traffic but will wait and see.
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Xmas traffic is usually good for us, we have mostly UK Sportsbook traffic. Always a lot of football to bet on, plus you have the darts too.
With the increased use of mobile traffic you also have a lot of people sitting around during Xmas with time to spare.
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Non-christian country traffic normal (Asia, Middle East). White people traffic (apologize for being non PC) normalized after Xmas dinner.
The biggest money is spent on porn subscriptions. Unsurprisingly, most people prefer doing unchristianly things on days that are suppose to be sin free.
I know because my network plays on the devil's side.
My traffic is significantly down, and since most of my traffic is from the US, I'm assuming that a lot of people are out and about Christmas shopping, getting ready for the festivities, going on vacations, etc. Could there actually be life beyond the computer screen?
traffic is down conversions the same... weird but true
ON Christmas time traffic is always good, the volumes are bigger as well
From my experience existing players/punters spend more over Christmas, however new customer signups are normally down.
Traffic has been up this December along with revenues. Always thinking of reasons why/when traffic increases during certain holidays.