Why promoting the right payment method increases the conversion of your referrals?
Hi everyone!
This week I’d like to cover how we can help you to increase your real money player conversion by offering your players the right payment option.
To kick off, any online gamer, whether with a small or big budget, has specific needs to deposit money. Deposit methods are therefore crucial in the conversion of the player to a real money player. In certain countries like Germany you would for example loose 90% of your customers if only offering credit cards. The following three factors play an important role on the conversion: security, cost advantage and convenience of the deposit method. Of ocurse this is our own perception of our services, but you can use it to promote us to your customers and earning your extra rev-share.
Security <o></o>
Especially first time depositors want to know if the payment method is secure. With an eWallet like Moneybookers you gain several advantages in terms of security:
- No need to disclose any banking details in the internet anymore. Real money players only need to store their relevant bank details in one place and can pay at all gaming sites where the Moneybookers eWallet is accepted.
- All payment details are stored in an account which is protected with the highest security measures. A security token device is available for each account.
- Moneybookers risk & fraud teams have 10 years of experience, having one of the most experienced Risk and Anti-Fraud teams in the industry, ensuring all funds are safe.<o></o>
<o></o>
Cost advantage<o></o>
Having an eWallet is often more cost efficient than payment methods like a credit card. A credit card often has ‘hidden’ charges as interest rates and annual fees as well as high FX rates. Moneybookers customers benefit from:
- Free sign-up for a Moneybookers account and no service fees for using the account.<o></o>
- Free Deposits & Withdrawals at all Gaming sites and other eCommerce sites.<o></o>
- Small and very competitive fees <!--[if !supportAnnotations]--><!--[endif]--> for uploading and withdrawing money in 41 currencies and over 100 payment methods globally.
- Lowest fee in the market for sending money globally.
<o></o>
Convenience
Once your Moneybookers referral has made his first payment with the eWallet (or any other of the many supported local deposit methods), he is more likely to make recurring deposits, due to the fact that he now has a “dedicated” account for his gaming activity. So to say, the money doesn’t “compete” with the cash on his bank account which he might use for other things. The conveniences of having the Moneybookers eWallet are:
- Open a Moneybookers account in 1 step - a matter of minutes.<!--[if !supportAnnotations]--><!--[endif]-->
- Add all favourite payment options in one profile, so you can pay wherever your are. Moneybookers supports over 100 deposit methods besides the eWallet. So there is always a deposit method of choice for your referrals.
- Simply pay with email & password.
- Pay and withdraw Money instantly - move money online globally in real-time.
- Send money to anybody that has an email address.
- Instantly access the money on your Moneybookers account with a Moneybookers MasterCard® prepaid card <!--[if !supportAnnotations]--> available for EU citizens.
- Benefit from customer support in 12 languages – Moneybookers assistance is available 24/7
<o></o>
Next week, I’ will give you a bit more input on the eWallet as deposit method itself. If meanwhile you have any comments or suggestions – I’m here to help.<o></o>
Cheers,<o></o>
Rossen<o></o>
<!--[if !supportAnnotations]-->
<!--[endif]-->
