Income Access announced this week that it has begun representing Ladbroke's for affiliate marketing.
Ladbrokes Casino uses Microgaming software to offer poker, sports betting and casino-style games and is a leading bookmaker in the U.K., Ireland and Belgium with over 2,600 shops.
"Diversity and choice has always been the key to our network's success and growth. A brand like Ladbrokes will offer our affiliates over a century of experience in betting and gaming," said Nicky Senyard, CEO of Income Access. "We are proud of this new relationship and look forward to continuing Ladbrokes history of success."