LONDON, England -- (PRESS RELEASE) -- Already noted as the place to play by many of the world's most dedicated poker players due to market leading VIP deals and personalised Customer Service, Purple Lounge scooped the coveted Readers Choice award for 'Best Poker Customer Service' at the annual awards from Gambling Online Magazine.
The award itself was a pleasant surprise even if the reasons for winning it were clear. Says Purple Lounge CEO Matthew Larter "We knew our Customer service was exceptional because our members have been telling us so for years and their loyalty has proved the point. Purple Lounge Poker has some of the highest customer retention in the market and it's the personal touch and market leading VIP programme that keeps Purple Lounge players loyal. We knew we were doing things the right way but it's great to have this recognition from our players and the gaming public in general. We didn't know that we were even short listed for the award until we actually won it. We thought after we heard the good news that, hey we should be putting ourselves forward for more of these awards, but really it's all about the customer and their experience so we'll keep on focussing on what we're doing."
With this attitude and if customer loyalty is anything to go by then don't be surprised to see Purple Lounge Poker lifting more awards in the months to come.