PKR teaming up with Bluefire Poker

11 March 2009

LONDON, England -- (PRESS RELEASE) -- Next-generation online poker room has today revealed plans to team up with Bluefire Poker, the new poker training resource highlighted by the site's lead pro, high stakes legend and WSOP bracelet winner Phil Galfond. will act as Bluefire Poker's exclusive partner across Europe, and will see Bluefire pros providing regular and original strategy content for both the website and PKR TV. PKR's 2.5 million players will also be able to purchase Bluefire Poker subscriptions using loyalty points in the PKR Shop.

Started in January as collaboration between Galfond and entrepreneur Billy Murphy, Bluefire Poker has shown tremendous growth and is expected to become the top training resource on the net due to their increasing catalogue of high quality material and a thriving community.

Simon Prodger, Marketing Director said, "We're delighted that will be Bluefire's exclusive European partner as we fully expect them to become the most interesting and important web based poker training service available. We look forward to bringing their uniquely insightful poker analysis and tutelage to our 2.5 million strong player base."

Bluefire Poker founder Billy Murphy added, "Our relationship with PKR is exciting in that it enables us to be involved with another company that is dedicated to their customers, and looks to exceed their expectations, which is a rare quality in our industry. Bluefire Poker was created to drastically speed up the learning curve for players at all levels, by providing the highest quality training resource on the net. If someone wants to learn how to make a little side income, our pros will show them how. If someone is motivated to make a substantial amount of money from poker, our team will help them do that too. We're a personal training program for poker players."

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